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Technology, Design, and Innovation strategist at the Office of the CEO, SAP,  focusing on technology and architecture strategy and strategic operational, product, and management innovation.  Adjunct faculty at Santa Clara University and San Jose State University with the department of computer engineering teaching graduate classes.  Frequent speaker at conferences, special events, Chirag blogs at Cloud Computing.

4 responses to “Google Does Not Have Innovator's Dilemma”

  1. Lee

    Why wouldn’t the Chrome OS strategy be revenue-sharing if you ship with their OS? That gives the PC makers a recurring revenue stream, and therefore an incentive to use Chrome? It depends not just on the undershot customers, but what people want to really do on their netbooks and if the Chrome/Google App combo allows them to do that. As described today, Chrome is not a full OS alternative, but it could also expand in the future, too.

  2. Chirag Mehta

    Yes, it could work. However the revenue-share agreement works only if people use it. Changing consumer behavior by asking them to switch to a different operating system is not trivial. The PC vendors are simply a channel. If they see enough demand they will ship PC with Chrome OS but it might take a while before that happens. Google is already trying out several models including making Chrome (browser) default browser on Sony Viao (http://www.slashgear.com/sony-vaio-chooses-google-chrome-for-default-browser-0154580/).

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