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2x startup Founder & CEO who has gone to the Dark Side of VC. His first company, BuildOnline was sold in 2005, his second, Koral was acquired by Salesforce.com and became known as Salesforce Content, while Mark served as VP Product Management. In 2007 Mark joined GRP Partners in 2007 as a General Partner.  He focuses on early-stage technology companies, usually looking at Series A investment, and blogs at the aptly titled Both Sides of the Table.

One response to “Doing the Right Things is More Important than Doing Things Right”

  1. John Trenouth

    As a product designer for over 15 years, this has been an ongoing struggle for me — usually with product managers.

    Many of my clients are so obsessed with building the thing right (which is where sixsigma is helpful) that they never stop to consider if they’re building the right thing (which is where design research is helpful).

    Far too often the product manager is satisfied he knows the users from some pie charts and a focus group.

    I suspect this happens because its easier both psychologically and organizationally to do better at what you already do than it is to do what your users want.