Everyone knows that professional conference goers like myself attend events not to listen to presentations, not to network but to collect schwag. Over the past couple of years I’ve done fairly well collecting tech t-shirts and I decided to create a weekly series critiquing tech companies t-shirt offerings in the expectation that a company with a great t-shirt is a prime candidate to have a great product also. Click here to see the series.
If you’d like your t-shirt reviewed, flick me an email to arrange things. The judges decision is, of course, final and very little correspondence will be entered into (perhaps).
This was a score from the 2009 Xero AGM that I gatecrashed (despite not actually being a shareholder). The t-shirts were giveaways (along with the branded cupcakes) to the attending Xero shareholders. The t-shirts are manufactured by American Apparel in Los Angeles which means serious social and environmental credibility.
Hot
- There’s something cool about wearing a cupcake on your chest
- The color (Xero blue) is lovely and the fonts used are very cool
- Serious credibility from the environmental and social aspects of manufacture
- There were only small sizes left over so when I wear it my physique is REALLY highlighted
Not
- There were only small sizes left over so when I wear it my physique is REALLY highlighted
- I feel a fraud wearing a shareholder t-shirt when I don’t actually own any shares
pdate – CEO Rod Drury sent me an email this evening telling me that tee shirts are so “last year”. He also sent me a pic of the latest must have Xero accessory – I’m only sad that my kids are beyond it and are more of an age for Xero themed BMX-wear. Anyway.. for those for whom it is relevant… 
To be really cool, perhaps they can get some from local dudes AS Colour