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Strategic Consultant with HYPE Innovation, helping enterprises get more value from their innovation programs. Firm believer in the concept of jobs-to-be-done, which stresses the importance of understanding customers' wants and needs. Also sports a 2:57 marathon PR. Dad to two awesome kids.

One response to “Why crowdsourcing works”

  1. How deep does crowdsourced problem-solving go? : CloudAve

    […] the recent post, Why crowdsourcing works, Michael Fruhling of BFS Innovations […]