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EVP Sales of MindTouch. Mark has advised many start ups including a social networking site that was sold to Barry Diller's IAC.  Before joining MindTouch, Mark led global sales efforts as an Executive Vice President for a publicly traded company, headed sales efforts for a technology division of AT Kearney and EDS, and served as Vice President of Sales and Marketing for a Singapore based corporation. Mark blogs at Seek Omega

4 responses to “All you need to know about Chatter –Salesforce.com’s Collaboration Cloud”

  1. anupkejriwal

    Good post Mark.

    Just couple of items:

    1) Chatter’s deployment model (Multi-tenant). As Chatter is a horizontal service, it will be interesting to see if fortune 2000 companies will be comfortable putting all of their data in SFs, multi-tenant architecture.

    2) Integration with other enterprise systems (IM, email, voice/pbx, videoconferencing, project management, idea management, document management, etc.)

    -Anup

  2. Sam Mendelson

    Chatter is Salesforce.com’s answer to Facebook for the enterprise? They need to think through the implications of employee privacy a little more. I also don’t like the analytics mining the data to give my employer more info about me. Let’s play it safe and take one step at a time.

  3. studentforce

    The real ‘killer use case’ for Chatter !!
    studentforce + Chatter

    What better audience is there to take a wonderful idea (SaaS + Collaboration + Mobile); effectively executed for businesses, non profits and individuals than those who have grown up using these tools? That is what studentforce + Chatter is.

    Recently published studies report that faculty (80%) use social medium; and, a growing number (30%) use collaboration tools, available as a service to communicate with their students incorporated into lesson plans. We already know that students (and others) have already enthusiastically embraced social medium and its growth is accelerating throughout the world. But there still exists a disconnect between faculty, students and staff on campus. As the further ‘commercialization’ (by no means a bad thing) of collaboration platforms evolve it seems to be at the expense of PRIVACY.

    With Chatter layered within the force.com architecture, we now have a collaboration platform that is secure; private where necessary; and, holds the promise of exponentially increasing the transfer of ideas. Chatter also ” … brings the data alive” (Assignments, Classes, Faculty, Jobs, Student Loans) by automating the notification of important events as they occur and delivering them specifically relevant to the tasks they are associated with.

    And its MOBILE; available on my Blackberry, iPhone, iPad and yeah – future mobile devices. That means that studentforce can be a common platform for eTextbooks – a whole other paradigm shift.

  4. Mark Fidelman

    Thanks for all the comments. Studentforce is an interesting play on Chatter. I hadn’t thought of that angle.

    Anup, I believe that’s part of their go-forward strategy.