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Principal of Chess Media Group, a social business consultancy. Jacob works with mid and enterprise organizations on developing customer and employee engagement strategies. He is also the co-author of Twittfaced, a social media 101 book for business. Jacob authors a Social CRM and Enterprise 2.0 blog.

One response to “Would You Pay More for Excellent Customer Service?”

  1. Parag

    Good Customer Service is of extreme importance to survive in today’s corporate arena. If your customers are happy with the service provided, it results in to long term relations and also creates references. Some of those references results in to increase in customers and ultimately generates more revenue.