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Director, OpenShift Strategy at Red Hat. Founder of Rishidot Research, a research community focused on services world. His focus is on Platform Services, Infrastructure and the role of Open Source in the services era. Krish has been writing @ CloudAve from its inception and had also been part of GigaOm Pro Analyst Group. The opinions expressed here are his own and are neither representative of his employer, Red Hat, nor CloudAve, nor its sponsors.

10 responses to “Deciphering Amazon’s Android App Store Strategy”

  1. Tsahi Levent-Levi

    Krishnan,

    I think you are correct in your analysis, but I’d add one more option that is open for Amazon, and that’s serving the markets that Google is neglecting: The Android Market comes at a price: you must abide to Google’s rules in order to get your device accepted in there. And while Google may be doing its best to make it easy, they take care of only 3 markets today: smartphones that look like an iPhone, Tablets that look like an iPad and Google TVs.
    There are many other devices that are coming out with Android, but they can’t use the Android Market as Google won’t let them. Amazon can bridge that gap and offer an advanced app store for them.

    Tsahi

  2. Matt Clarke

    Interesting Insights Krishnan.

    When you say you expect AWS to go deep on PaaS in the near future (i.e.moving up the stack from IaaS + from SMB to Enterprise) do you envision them gobbling up various APaaS vendors in the Java / .Net space?

  3. Alexey Bokov’s weblog » Blog Archive » Links for January 2011

    [...] Amazon’s Disruptive Android App Store Now Open To Developers — Full Details, also see – Deciphering Amazon’s Android App Store Strategy [...]

  4. Todd R. Levy

    Hello thank you for writing this thoughtful blog.

    I am Todd R. Levy and my company, BloomWorlds, is developing Android’s family friendly app store, to help Android parents discover safe, secure, and appropriate apps for their children by utilization our vetted submission process.

    • Content….Apps must be in our niche
    • Security tests… Antivirus, malware, spyware risk
    • Human element…parental advisory board

    We are launching next month, and would love your opinion.

    Todd at bloomworlds dot com

    Thank you

  5. боков блог » Blog Archive » Интересные ссылки за январь 2011

    [...] Deciphering Amazon’s Android App Store Strateg [...]

  6. PaaS Is The Future Of Cloud Services: Amazon Enters The PaaS World

    [...] in the Clouderati and some pundits were waiting for Amazon to go up the stack to PaaS. Even in a recent post on Amazon’s Android App Store strategy, I talked about Amazon’s impending foray into [...]

  7. Where’s the Amazon AWS App Store? « SmoothSpan Blog

    [...] I did a search before writing this article and see that there has been some other speculation along these lines.  James Urquhart asks whether they couldn’t sell business apps in a Tweet, and Krishnan Subramanian also speculates in a blog post. [...]

  8. Where’s the Amazon AWS App Store?

    [...] I did a search before writing this article and see that there has been some other speculation along these lines.  James Urquhart asks whether they couldn’t sell business apps in a Tweet, and Krishnan Subramanian also speculates in a blog post. [...]