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Browse: Home / Eric Norlin

Eric Norlin

Eric Norlin

The Dreaded Predictions List

The Dreaded Predictions List

By Eric Norlin on December 14, 2010

Ahhhh, December – how I love thee. I have this annual tradition in December where I completely suspend work for the last two weeks of the month, and I spend time assessing the past year (how I performed on personal goals; I’m big on writing down goals, etc), and plan out the coming 12 months [...]

Posted in Featured Posts, Trends & Concepts | Tagged defragcon, ipo, linkedin, predictions

Defrag Wrap-up, Part 1

Defrag Wrap-up, Part 1

By Eric Norlin on November 22, 2010

Defrag’s over, and my sense was that it was our best yet. I wanted to share some quick thoughts/reflections, and then come back in a later post (in a few weeks) and share my “here’s where we’re gonna improve” post that I do annually. 1. One of the ironies of being the guy that creates [...]

Posted in Business, Featured Posts | Tagged conferences, defragcon

Gluecon 2011: Changing the Game

Gluecon 2011: Changing the Game

By Eric Norlin on November 2, 2010

Gluecon is unlike any conference I’ve ever run before. Because it’s aimed at developers, the topics are far more technical than my feeble marketer’s brain can easily comprehend. And because Glue isn’t defined as “a cloud computing” conference, it’s not caught in the echo chamber of “defining” this, that and the other thing. Glue seeks [...]

Posted in General | Tagged 2011, api, cloud computing, conference, gluecon

Cartoon by Hugh MacLeod

Breaking the Echo Chamber

By Eric Norlin on October 29, 2010

I’m writing this morning in a text editor, as I wait for internet to be restored at my house. And I’m suddenly thinking that I’ve got to get a 3G iPad or a mifi device (or an HTC Evo), because MAN do I feel cut-off from the rest of the world. All of that got [...]

Posted in Trends & Concepts | Tagged colorado, conferences, defragcon, echo chamber

“Why don’t you move it to California?”

“Why don’t you move it to California?”

By Eric Norlin on October 27, 2010

It’s a question that I hear probably 6-8 times per “conference cycle” (ie, 6 to 8 times per year for every conference I run): “Why don’t you move Defrag to California?” Now admittedly, my personality bristles a bit at the suggestion. Over the years, I’ve tried to find ways to stay calm — but I’ll [...]

Posted in Business | Tagged california, colorado, conferences, defrag, defragcon

Dawn of a New Day

Dawn of a New Day

By Eric Norlin on October 25, 2010

I was reading Ray Ozzie’s blog this morning, and this struck me (quoting at length): In 1939, in New York City, there was an amazing World’s Fair.  It was called ‘the greatest show of all time’. In that year Americans were exhausted, having lived through a decade of depression.  Unemployment still hovered above 17%.  In [...]

Posted in Trends & Concepts | Tagged conferences, defragcon, ray ozzie | 1 Response

Earn your Defrag XP

Earn your Defrag XP

By Eric Norlin on October 20, 2010

If you’re a gamer, you’re familiar with earning “XP” (experience points). If you’re not familiar with it, your kids are probably staring at you right now and wondering why you’re so weird. Basically, you accrue XP by playing a game over time – and that XP is good for boosting the benefits associated with your [...]

Posted in Trends & Concepts | Tagged blurcon, conferences, defragcon, Experience point, gluecon

Open: The Ultimate Buzzword

Open: The Ultimate Buzzword

By Eric Norlin on October 19, 2010

Yesterday morning, while exercising, I found myself thinking that I wanted to write a blog post about “open vs. closed” and how the whole argument (open source, openstack, open business models) had gotten so confused that the word “open” meant NOTHING anymore. And then Apple released it’s earnings. Apparently, I’ve got some sort of secret [...]

Posted in Trends & Concepts | Tagged android, Apple, conferences, defragcon, google, iphone, open source

29 Days and Counting

29 Days and Counting

By Eric Norlin on October 18, 2010

We’re 29 days from Defrag, and things are about to all fall into place. The final agenda gets posted this week. The registrations are rolling in. The amazing people are prepping to gather. And you do NOT wanna miss what’s sure to be our best Defrag yet. With that in mind, here’s how Morning 1 [...]

Posted in Business | Tagged conferences, defrag, defragcon

Image credit: macloo.com

Defrag Keynote: Alex Wright

By Eric Norlin on October 11, 2010

The opening keynote at Defrag will be given by Alex Wright. I’ve been emailing back and forth with Alex a bit about the topic, title, etc — and thought I’d share The Deep History of Oral Culture and Social Networks As the Internet continues to evolve into a global real-time conversation, we are witnessing the [...]

Posted in Trends & Concepts | Tagged Alex Wright, conferences, defragcon, Literacy, Social network, Tribe

The EI Agenda Takes Shape

The EI Agenda Takes Shape

By Eric Norlin on September 30, 2010

Did I mention that Defrag’s Early Bird pricing expires tomorrow? The Enterprise Irregular Track on the Defrag agenda is starting to take shape. It’s not up on-line just yet, but I wanted to get it posted here asap, so that folks would be able to see it prior to taking advantage of the early bird [...]

Posted in Trends & Concepts | Tagged Uncategorized

The Kauffman Foundation Entrepreneur Scholarship

The Kauffman Foundation Entrepreneur Scholarship

By Eric Norlin on September 28, 2010

I’m overjoyed to be able to finally announce something we’ve been working on for a while: The Kauffman Foundation Entrepreneur Scholarship for Defrag. If you’re not familiar with the Kauffman Foundation, this blurb might help: “The Ewing Marion Kauffman Foundation was established in the mid-1960s by the late entrepreneur and philanthropist Ewing Marion Kauffman. Based [...]

Posted in Entrepreneurship, Featured Posts | Tagged conferences, defragcon, Entrepreneurship, Kauffman Foundation, philanthropy, scholarship, Uncategorized

Image credit: Blippit

It Can’t All Be Game-Changing

By Eric Norlin on September 23, 2010

Humans have a weakness (it’s actually physiological, I think): a predilection toward narcissism. As such, we always see whatever time we’re living in as THE crucial time in the span of human history (at every point in history, every one has thought that surely THIS is the critical moment). I mean, with global flattening and [...]

Posted in Featured Posts, Trends & Concepts | Tagged angel funding, Angels, Dot-com bubble, Game changer, investing, narcissism, startups, Super Angels, venture capital

Getting Past Passive

Getting Past Passive

By Eric Norlin on September 23, 2010

Okay, this is a bit of a rant, but here goes… I was reading this article this morning, and one sentence stood out: “Peter Drucker once said that ‘the purpose of a business is to create and keep a customer.’” The purpose of a business is to *create* a customer. As in actively bring to [...]

Posted in Marketing | Tagged Customer, marketing, Peter Drucker, sales

Steel Horses, Thorny Roses and Long, Winding Roads

Steel Horses, Thorny Roses and Long, Winding Roads

By Eric Norlin on September 14, 2010

As anyone who knows me knows, I have a borderline obsession with 1980’s hair metal and heavy metal. It was the music of my teenage years: I grew up listening to everyone from Iron Maiden to Bon Jovi, and I watched in absolute horror as my beloved form of music mutated into some kind of [...]

Posted in Application Software, Featured Posts | Tagged Bon Jovi, defragcon, enterprise software, erp, Heavy metal music

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