The ROI of ROI: Does ROI Always Make Sense?
When I go into meetings there’s one question I love to ask when it comes down to social customer initiatives. I get the key stakeholders seated at a table together and ask, “If I told you that you would never know about making any direct revenue from your customers through social channels, would you still [...]
Model for Employee Innovation: Amazon Prime Case Study
As more organizations expand the innovation mandate throughout their workforce, creating and maintaining an ongoing employee innovation program is critical. Sustainable innovation requires a process, not a haphazard, random luck approach. To that end, a useful model to follow is: The different activities address important aspects of innovation, from eliciting tacit ideas inside people’s heads… Read More
Collaboration Tools Improve Productivity Drastically
With Enterprise 2.0 just over, I am still talking about social and collaboration with others. I came across an interesting data about the collaboration space and thought I will highlight it here. We all know how the modern collaboration tools increase the productivity in an organization by manyfold. There are many studies that put a [...]
The True Way To Measure E2.0 ROI
As Enterprise 2.0 continues to evolve, the one question that continues to go unanswered is how to measure ROI.The question came up again today at an E2.0 “town hall” at the Enterprise 2.0 conference.My response wasn’t popular, but I think it’s worth re…
Open Source And Cloud Computing: Open Source Is The Key To Cloud Economics
Regular readers of this blog know that I am a strong advocate for Open Source in this cloud based world. In fact, I have argued many times here that Open Source is equally important as Open Standards in ensuring the freedom of the users. I am going to push this meme again here quoting a [...]
Open Source And Cloud Computing: Amazon Micro Instances Can Be Boon To SMBs
Earlier today, I wrote about Amazon’s announcement on the availability of the new Micro Instances and their aggressive pricing strategy. The surprising factor for me is their competitive pricing. Their on-demand instance is only 2 cents per hour for Linux and 3 cents per hour for Windows. A 24/7 usage of a Linux Micro Instance [...]
Open Source Or Proprietary?
I am a strong proponent of open source in cloud computing. In spite of an argument in favor of architecture over licensing, I still feel open source has an important future in the world of cloud computing. However, unlike many in the open source world (well, in the proprietary world too), I don’t see open [...]
SOMESSO/Headshift Social Business Summit – a meeting of minds
I’ve been a regular at every SOMESSO event so far, and Lee Bryant kindly invited me to the latest incarnation last Thursday – a joint SOMESSO and Headshift one day Social Business Summit. Sorting out a very embarrassing attack of the ave.exe virus delayed me enough that morning to miss the two keynotes from Jeff [...]
Maslow’s Hierarchy of Enterprise 2.0 ROI
You may be familiar with Maslow’s Hierarchy of Needs. It’s a theory Abraham Maslow proposed in 1943, that provides a pecking order of human needs. At the bottom of the pyramid are physiological needs: breathing, food water, etc. The fundamentals needed for basic survival. The needs then climb the pyramid, becoming more intangible as one goes [...]
Why Ideas Are Core to Enterprise 2.0
Brian Solis spoke recently on what the future of social networks will be. Ideas, it turns out. As I wrote on another blog post: Solis, leading thinker in the integration of social media and PR, recently spoke on an intriguing concept: ideas connect us more than relationships. The premise of his argument is that ideas [...]
Social Media in the Enterprise – event report pt 1 of 2
I blogged that Alan Patrick and I were running the only enterprise related event as part of this week’s “London Social Media Week“. Considering we only had the idea a week last Friday at Tuttle, and only promoted the thing with a few tweets, I’m both impressed and surprised that we had around 50 attendees [...]
Enterprise 2.0 Caffeine: Let’s Debunk the Non-Debate
We can’t be everyone’s friend. Dennis Howlett has written another anti-Enterprise 2.0 whopper calling the subject vague and wrapped up in marketing spin. And he’s right. He surfaces a lot of great points that we in the industry need to take note. Although we’d all like to treat him as the enemy I suggest we [...]
Enterprise 2.0 Needs To Stop Being So Naive
You know I really struggle to get excited about Enterprise 2.0. Not because I don’t think IT needs to undergo change, but because I feel that Enterprise 2.0 as we seem to be defining it, and covering it in the press and the blogosphere just doesn’t seem to be solving the key issues that either [...]
ROI and RBI – Whaddever…
First in (perhaps) a series of lightweight posts for your edification over the break – excuse the brevity and possible bad grammar – I’m in the middle of nowhere and these are random thoughts that come to mind. My learned colleague (yup – always wanted to use that term) Phil Wainewright posted a few days [...]



