The Law of Attach Rates, And Why Partners Can’t Really Move the Needle For You (Directly)
I want to spend a little time on some learnings about Strategic Partners in SaaS. First, let me be clear — to make it in SaaS, you’re probably going to need to achieve real success with Strategic Partners. Because it takes a Village. And because your partners will likely, through integrations in particular, make your [...]
Cloud Case Study–BlueWolf
While at DreamForce recently I took the opportunity to sit down and talk with BlueWolf a business process and strategy consultancy that does a lot of work with mid sized and enterprise customers helping them move their IT to a more agile way of doing things. BlueWolf has some 3000 customers across tech, financial services [...]
If Developers are the new Kingmakers–Salesforce is Starting to Own the Castle
I’ve been attending Salesforce’s user conference now for a few years and one thing that’s always been a little awkward is the fact that Salesforce has always tried to make the event meaningful for developers but has generally created a kind of Frankenstein beast where suited business types get highbrow in the main conference whilst [...]
Dataloader.io Provides Easy Salesforce Migration
One of the great untold barriers to actually moving to the cloud is the not insignificant pain that organizations feel when migrating their data from an existing system of record to a cloud solution. This is especially the case when the solution is both an integral part of the organization’s
Indicee Launches Analytics for Chatter
I’ve been using Salesforce Chatter for a few years now, I’ve also used other so-called enterprise social tools – Yammer and Socialcast for instance. While these tools are useful for small teams directly engaged in projects, it has always struck me that there is a lot of value left on the table when it comes [...]
The Google Apps Marketplace–Chances of Survival
Over on his blog, VC Brad Feld posted about the experience of three of his portfolio companies being part of the Google Apps Marketplace – Spanning, Yesware and Attachments are all built on top of Google Apps and Feld is particularly positive about their experience; While Google has been building
Google Launches Apps Marketplace
I’m at the Google Campfire One event where they’ve just announced the Google Apps Marketplace. The site is live now, feel free to browse. The speculation is now over, this is Google’s answer on whether they will enter the Business Applications market – they just did, with an entire ecosystem of Partners. The new Marketplace [...]
Redux: Will Google Enter the Business Applications Market?
If you think I am here to spill the beans, you’re wrong. On a purely speculative level, if there is some news to come, and if there is an embargo related to it, then here @ CloudAve we respect that. And it’s all a big IF. So no, I am simply dusting off an old [...]
Box.net – Another Frontal Assault on Microsoft
You’ve got to hand it to box.net (read about ‘em here), fresh from their last campaign which squarely put them head to head with Microsoft (see the evidence here) Box is today announcing that it is launching an application on the salesforce.com app exchange. While this may be a seemingly boring announcements, digging deeper into [...]
Balancing Platforms and Applications at Salesforce.com
With steady growth, more than $1Bn in revenue last year, and a PR-grabbing tour just getting underway, Salesforce.com remains a company to watch in the Cloud Computing space. As the New York Times‘ Ashlee Vance put it this week, [Salesforce CEO Marc] Benioff describes himself as ‘the Billy Graham of cloud computing.’ And last week, [...]
