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Browse: Home / borg

borg

The Borg’s Cookies Are Delicious, Indeed

The Borg’s Cookies Are Delicious, Indeed

By Zoli Erdos on March 12, 2009

First of all, the basics: the absolutely best cookies on the face of Earth are Coach’s Oats Oatmeal Cranberry Cookies.   Shame on you, Costco, for not carrying it anymore… now that you got me hooked, I have to mail order it at double cost. But today we’re talking about different kind of cookies – those [...]

Posted in Analysis | Tagged advertising, Behavioral Advertising, Behavioral Targeting, borg, cookies, google, google voice, grand central, privacy | 1 Response

Resistance is Futile: Google is Unstoppable

Resistance is Futile: Google is Unstoppable

By Zoli Erdos on February 11, 2009

Two seemingly unrelated items: Today Hitwise reported on how Google Maps is catching up on Mapquest, which once was the king of online mapping.   Perhaps more important than just the numbers is the source of traffic:  61% of Google Maps traffic comes from links placed in organic Google Search results.  Contrast that to Mapquest, [...]

Posted in Analysis | Tagged borg, electricity, email, energy, gmail, google, google maps, gotmail, health 2.0, Health care, hotmail, mapquest, microsoft, monopoly, yahoo | 1 Response

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