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Browse: Home / Business-to-business

Business-to-business

Drivers for Cloud Adoption–CIO Research

Drivers for Cloud Adoption–CIO Research

By Ben Kepes on December 18, 2012

Interesting survey results just released that indicate cost isn’t the highest factor in cloud adoption (yay – at last people are talking more about non-cost impacts of cloud) – Respondents believe compliance requirements, value and competitive advantage are the key drivers for cloud adoption. The survey polled 330 global CIOs

Posted in Featured Posts, Trends & Concepts | Tagged Application programming interface, Business-to-business, Chief information officer, cloud computing, e-commerce, software as a service, technical support | 5 Responses

Nonsense "Cloud" Marketing, Kill The Cloud Already, Please!

Nonsense “Cloud” Marketing, Kill The Cloud Already, Please!

By Adron Hall on November 5, 2012

PSA: “Warning: Cloud Washing is in FULL EFFECT! Be cautious or you could be bitten by this nasty virus, a rant on marketing nonsense.” Yesterday I was buying a router. The router I ended up getting has a USB port for attaching a drive as a NAS for media. Not for file sharing, but simply for [...]

Posted in Business, Enterprise, Featured Posts | Tagged Business-to-business, cloud, cloud computing, cloud computing is dead, cloud washing, CloudComputing, data model, e-commerce | 2 Responses

Technical Considerations When Moving To The Cloud

Technical Considerations When Moving To The Cloud

By Ben Kepes on June 14, 2012

As promised, I am embarking on a loose series of blog posts that should help organizations plan their process for moving to the cloud. There are so many different things to think about, on so many different levels, that giving IT managers and business people a set of bullet-points and topic areas should help them [...]

Posted in Infrastructure | Tagged Business-to-business, CloudComputing, e-commerce, hipaa | 2 Responses

New Book on Cloud Computing

New Book on Cloud Computing

By Dan Morrill on March 7, 2012

In case you have been wondering what has been keeping me busy, the InfoSec Institute out of Chicago has requested that I write down everything I know about Cloud Computing, and this is turning into an interesting project. As I am nearing my deadline, and finishing up the book on Advanced Cloud Computing for ISI, [...]

Posted in Infrastructure | Tagged amazon, Business-to-business, cloud computing, e-commerce, Elastic Block Storage, microsoft, Virtual Private Cloud | 1 Response

B2B and Social - selling ice-cream in the desert?

B2B and Social – selling ice-cream in the desert?

By Martijn Linssen on October 12, 2011

Lately I see a lot of “news” on B2B from a place I wouldn’t expect: Social. In my opinion Social and B2B have absolutely no business with each other (see my freeBook on Social Business) Joshua Paul is my superhero of the day here, with an utter nonsense post titled 10 Secrets of the B2B [...]

Posted in Business, Enterprise, Featured Posts | Tagged 1.0, b2b, B2C, Business marketing, Business-to-business, edi, information, integration, marketing, social media

The Blurry B2B Buying Process | New Breed of B2B Buyer #2

The Blurry B2B Buying Process | New Breed of B2B Buyer #2

By Joel York on May 3, 2011

The new breed of B2B buyer remains elusive throughout the B2B buying process, blurring in and out of focus and engaging directly with sales only when there is clear value to be gained.

Posted in Business, Featured Posts | Tagged b2b, b2b buyer, b2b buying process, B2B Marketing, B2B Sales, B2B Sales | B2B Marketing, Business-to-business, chaotic flow, lead score, lead scoring, marketing, saas, software as a service

The New Breed of B2B Buyer

The New Breed of B2B Buyer

By Joel York on April 12, 2011

A new breed of B2B buyer has arisen, a species that is more connected, more impatient, more elusive, more impulsive, and more informed than its pre-millennium ancestors.

Posted in Business, Featured Posts | Tagged b2b, b2b buyer, b2b buying process, B2B Marketing, B2B Sales, Business-to-business, chaotic flow, Consumer behaviour, Internet Marketing, Marketing and Advertising, Web 2.0 Marketing | 2 Responses

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Authors

  • Adron Hall
  • Ben Kepes
  • Chirag Mehta
  • Chris Yeh
  • Christian Reilly
  • Colin Berkshire
  • Dan Morrill
  • Dan Pepper
  • Dave Michels
  • Dave Roberts
  • Hutch Carpenter
  • Jacob Morgan
  • Jarret Pazahanick
  • Jason M. Lemkin
  • Jeffrey Vocell
  • Joel York
  • John Taschek
  • Krishnan Subramanian
  • Mark Fidelman
  • Mark Suster
  • Martijn Linssen
  • Michael Krigsman
  • Ofir Nachmani
  • Paul Miller
  • Rakesh Malhotra
  • Randy Bias
  • Sadagopan
  • Scott Bils
  • Zoli Erdos
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