SaaS And Inverted OEM Channels
One of the things that I love to do: keep meeting the entrepreneurs to better understand the market and the challenges that they face. Recently, I met an entrepreneur that I highly admire. His company has SaaS components that other ISVs would OEM. Let’s say, you are an ISV that would OEM his components and [...]
Cloud Channel Disruption – Little APIs, Big Transformations
It’s old news that the Internet has disrupted channel structure across numerous industries. So why go on about the channel now? Because, cloud computing is transforming the Internet as a channel. The evolution from Internet applications that service people (SaaS) to Internet applications that service other applications (cloud computing) transforms the Internet from a direct [...]
Hey SaaS Experts: What’s Your Cloud Computing IQ?
I’ll say it again: SaaS is NOT cloud computing. As the industry rushes to embrace cloud computing, too many SaaS experts and vendors are simply updating their marketing messages with cloud buzzwords. This is not enough. When I started this blog, the biggest challenge faced by SaaS vendors was getting our heads around the new [...]
The Fallacy of Channels: Startups Beware
This is part of my ongoing series on startup advice but also filed under my sales & marketing posts. No advice I give will ever apply to 100% of companies, 100% of startups or even 100% of tech startups. I just want to state that up front because while I believe that this post will [...]
