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Browse: Home / cluetrain manifesto

cluetrain manifesto

Inspiration to get "social media" things Done

Inspiration to get "social media" things Done

By David Terrar on April 1, 2011

Back at the end of February I was struggling to complete a post about Social Media Week London, and I put a plea out to Twitter for some motivation (or to be shamed in to finishing it).  @iamcreative aka Helen Harrop used her art as an incentive and promised me one of her doodle’s if [...]

Posted in Trends & Concepts | Tagged cluetrain, cluetrain manifesto, Euan Semple, social media, twitter

Dachis Business Summit - you know, the Social one!

Dachis Business Summit – you know, the Social one!

By David Terrar on March 29, 2011

Now look.  I have a real problem with the term “Social Business” as it’s being used by Dachis and IBM and others.  However, let me put that to one side for another post later this week, but it’s a thread that starts here and runs through my thoughts on the London edition of the Dachis [...]

Posted in Business, Featured Posts, Trends & Concepts | Tagged cluetrain manifesto, dachis group, John Hagel, JP Rangaswami, Social Business, Social Business Summit

Can You STFU Your Customers In The SaaS Era?

Can You STFU Your Customers In The SaaS Era?

By Krishnan Subramanian on October 30, 2010

Yesterday, there was an interesting thread going on in the tech blogosphere about a move by 37Signals, the company behind such amazing services as Basecamp, Highrise, etc.. From the discussion, I found a valuable lesson for the SaaS providers and I thought I will highlight it in this post. BTW, what is the story behind [...]

Posted in Business, Featured Posts | Tagged 37signals, Business Strategy, cluetrain manifesto, Entrepreneurship, sales strategy

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