Taking The Quotes Out Of "Design Thinking"
Bruce Nussbaum, a design thinking thought leader and a professor of Innovation and Design at Parsons The New School of Design, recently wrote that Design Thinking Is A Failed Experiment. He claims that: Design Thinking has given the design profession and society at large all the benefits it has to offer and is beginning to [...]
One-To-One and One-To-Many, Simultaneously
I’ve written a few times in the past about Zendesk a Danish Boston-based company that provides a nice friendly help-desk tool that is a perfect way for companies to engage customers in deep one-to-one support conversations – the sort of conversations that wouldn’t happen on a customer facing forum or blog. Zendesk have gained quite [...]
Ain’t That the Coolest Thing
In a previous role I consulted to organizations looking at design strategy. While that may sound both airy fairy and off-topic – it is in fact neither. I used to explain design strategy simply by saying that it was design but with a capital “D”. In other words design strategy looks at all parts of [...]
How to Build Collaborative Software That People Will Actually Use
Image via Wikipedia Live blogged from the Enterprise 2.0 conference in Boston Gentry Underwood, the head of Knowledge sharing at design house IDEO claims that designing solutions that work requires finding the triggers that drive individual motivation. Designing simplicity and intuitiveness into the UI and building the solution to integrate into existing workflows. The very [...]
