Where Does Email Fit Within Social CRM?
Before you say anything let me first put some context around why I’m asking this question. On Friday I’m going to be speaking at the Social Email Marketing conference in San Francisco. Almost all of the sessions are going to be focused on email, and then…there’s me. The nice fellow whose going to be talking [...]
Rapportive Shows Social CRM Space Is Heating Up
Increasingly, we are seeing trends that point out to Social CRM becoming the next hot thing in the application world. Unlike the traditional CRM apps, social CRM mines the data in your social network to offer more relevant information regarding your contact or potential customer. Even though the traditional CRM vendors are slowly waking up [...]
Pearl and Rapportive – Helping Email Become the Killer App (Again)
A couple of weeks ago when I posted about the launch of the Google Apps Marketplace, I mentioned Appirio’s “PS Connect” offering that embedded contextual data from Appirio, within Gmail. At the time it was an interesting offering, but didn’t garner much attention given the noise that was building around the Marketplace itself. The other [...]
Rapportive Takes a Stab at SCRM with Gmail Integration
I recently came across a plugin for Gmail called “Rapportive” which I think is a great step in the Social CRM direction. Whenever I send or receive emails from people I always wished that there was some sort of automatic way for me to find out where that person exists in the social web and [...]
Amazon is Female ( No Surprise) and Has a Name
Other than pimping Amazon, she also owns a Mexican Wholesale company and a football team in Texas – at least that’s what new Social CRM plugin Rapportive tells me:
