Dreamforce, BoxWorks, Arse-Kissing, and Behavioral vs. Attitudinal Loyalty
Not tooo long ago, I was meeting with one of EchoSign’s largest customers. As I was coming, someone else was leaving – Marc Benioff. He’d come (flying private I assume, and possibly straight from Hawaii) to … kiss the customer’s arse, as near as I could tell. The customer already had thousands and thousands of [...]
Salesforce Becomes the First Next Generation Enterprise Platform
Strong words but, as I predicted, the announcements at this years DreamForce point to Salesforce firmly creating for itself the position of first true IT platform of the cloud era – that’s a lofty statement but a justified one I believe. From the release, here are the announcements:
FinancialForce 2012 Release–Delivering a Loosely Coupled Set of Solutions
Nicely timed to coincide with next week’s DreamForce conference comes the summer 2012 release from FinancialForce, the cloud accounting company that is both part owned by Salesforce, and built upon the force.com platform. While product announcements tend to be a little ho-hum, this one is interesting since it comes from
Salesforce Acquires Assistly… Anyone Else See a Disconnect?
News that salesforce has acquired service desk vendor Assistly in a move that many of us had an inkling about well before DreamForce – it seems that dotting the I’s and crossing the t’s of he deal saw it closing after the event. Assistly is a young company that is squarely positioned to compete with [...]
SalesForce Makes Listening And Engaging In The Social Web Easy
Salesforce.com (see previous CloudAve coverage) today announced Service Cloud 3, their customer service software available as SaaS. This new version ties social web to the customer service portal making the interaction across social network seamless. With this tight integration organizations can closely monitor the conversations across social networks and engage with their clients seamlessly from [...]
