Why Every Company Needs to be More Like IBM and Less Like Apple
I was thirteen years old when I first saw it on TV. An army of blue-gray drones march in lockstep through a long tunnel into an auditorium filled with more drones dressed in futuristic, grey drab. All eyes are transfixed on a big-blue image of a man speaking from a theatre-sized screen, extolling the virtues [...]
Afraid of socmediots? Email works just as well.
A giant reputation drama has been unfolding in the past days: Ocean Marketing’s Paul Cristoforo has made a complete ass of himself and his company. A nice compilation is provided by Doug Collins on his blog, and it’s aptly called How to Commit Career Suicide The (apparently almost) entire email thread can be found on [...]
It’s All About Collaboration
Regardless of how you want to spin “social business,” “social enterprise,” “social collaboration,” “enterprise collaboration,” or any other new term that comes along, it always comes down to collaboration. At the end of the day that’s really what this is about, it’s not about being social it’s about being collaborative and applying collaborative technologies, strategies, [...]
If Your Company is Still Blocking the Move to Social, Then Join Electronic Arts in Battle
The world’s largest gaming company is going through a remarkable transformation into a Social Business. Electronic Arts understands that today’s technologies, unlike those of the past decade, are no longer limited to the individual. They impact everyone. Impact that’s revolutionizing … Continue reading →
How to Improve Social Business Adoption as Told by IBM (Part 1)
I typically like to provide context around discussions with industry thought leaders and Executives of the Fortune 500. Yet some discussions should simply be left untouched and published as-is. It’s not a short article, but the insights around IBM’s journey to becoming a Social Business is remarkable and a must read for those that are [...]
Why Email Can’t and Won’t Die
When you think about it there are really only two things that are unique to every individual, their email and their phone number. This is important when we talk about emergent collaboration especially when the topic of moving people away from email comes up. I know that there are many people who believe in the [...]
Employees must Occupy the Board Room and Demand to be Social
They were not incompetent or anything; they had simply broken more pumps in the last year than any previous year the engineers could remember. Not the inexpensive kind, but the large 200 horsepower, $22,000 pumps used in geothermal power plants; each blew up in a succession of preventable blunders. But then it got worse. They [...]
The Secret to Virgin America’s Social Business Success (infographic comparison)
Want to know what it might feel like if an airline actually treated its customers like friends? Not a superficial, phony performance marked by fake smiles and fake actors (think the aviation version of the Truman Show). But an airline that runs its business by listening, supporting and doing what’s best for its customers. Instead, [...]
This CEO Isn’t Afraid to Take on Jive Software or Salesforce.com
Yammer thrives. The herd mentality around the enterprise activity stream is driving its competitors to emulate their every move. Jive’s done it. So has Salesforce.com, SocialText, Newsgator, Moxie Software and IBM Connections. From the Fortune 500 to the Fortuneless company of one, the activity stream is supplanting email for many forms of business communication. What’s [...]
Can Happiness be the Key for Emergent Collaboration?
I read an interesting article in the New York Times recently titled, “Do Happier People Work Harder?” I think the title pretty much sums up what this is all about but the research cited in the article was quite interesting (taken verbatim): Americans now feel worse about their jobs — and work environments — than [...]
Looking Stupid and Other Risks of Emergent Collaboration
The topic of risk isn’t new and I’ve discussed it here along with a risk assessment framework. However the typical types of risks we keep hearing about are those which pertain to the company as an entity. What about actual risks to employees that work at these organizations? We haven’t really spent enough time talking [...]
Is Motivation Really the Best Strategy for Emergent Collaboration?
I’ve really become quite fond of the work that Simon Sinek and Brene Brown have been doing (independently). I was at a client conference in Vegas last week and was fortunate enough to hear Dr. Brown speak live at the event. Both Simon and Brene talk quite a bit about motivation and inspiration, two things [...]
Money is Not the Top Business Driver for Emergent Collaboration
It’s ironic that we spend so much time talking about the ROI of emergent collaboration isn’t it? Sometimes I think we talk about it just for the sake of debate and argument. ROI has almost become a philosophical discussion to be had in a dimly lit den with cigars and brandy just prior to debating [...]
Want to Meet One of the Most Social People in Social Business?
There are others with more followers, others with more Klout, others that tweet more, others that have written a book. Others that are more popular, others with more buzz, others that run bigger communities and others with larger networks. But none that have a multi-channel, multi-category social dominance like Tristan Bishop. If you only followed [...]
REVEALED: The Secret To Accenture’s Social Business Adoption Success (Hint: It’s Gamification)
There are a few sensations in life that manage to thrust us into action, or provoke us to work without a motive. Sensations so powerful that we fall victim to a form of altruistic amnesia. We’re driven by its hidden motivational forces and we forget the benefits are for someone else. In short, neither lack [...]
