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Browse: Home / social crm strategy

social crm strategy

Questions to Ask When Developing a Social CRM Strategy

Questions to Ask When Developing a Social CRM Strategy

By Jacob Morgan on May 9, 2011

Social CRM means different things to different people.  If you ask three people to explain social CRM chances are that you’ll get four different responses.  The thing to remember is that all of this “social” stuff is about solving customer facing problems that address people’s change in behavior, expectations, technological fluency, and communication methods. These [...]

Posted in Enterprise | Tagged planning social crm, questions to as when developing a social crm strategy, scrm questions to ask, Social CRM, social crm strategy, understanding social crm

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