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Browse: Home / Social influence

Social influence

Klout's True Reach? Simply your follower count

Klout’s True Reach? Simply your follower count

By Martijn Linssen on September 2, 2011

In yesterday’s post I busied myself with new ways of looking at Twitter statistics. Today I was suggested to compare them to Klout scores. I did, and I found out that their True Reach – that vast, impressive number that you probably look up to – is nothing more than a simple mathematical equation Klout [...]

Posted in Featured Posts, Marketing | Tagged 1.0, business rules, Klout, knowledge, Social influence, social media, stats, trust, twitter | 4 Responses

Social Recruiting - 3 Questions Answered

Social Recruiting – 3 Questions Answered

By Maksim Ovsyannikov on April 5, 2011

One of the pressing questions surrounding social media these days is it’s applicability to recruiting and other people management processes within an organization.  Specifically, there is an ethics debate around how much of the Facebook, Linkedin and Twitter data are employers allowed to discover, request and use in the hiring process.  Today I see organizations [...]

Posted in Featured Posts, Trends & Concepts | Tagged facebook, HCM, hiring, hr, Klout, linkedin, recruiting, social, Social influence, social media, Social network, talent, twitter

Influencers? You mean under the Influence?

Influencers? You mean under the Influence?

By Martijn Linssen on February 28, 2011

Thanks to Zoli Erdos for the last bit to the title. I’ve gotten worked up a bit about the Influence game in general and Klout in particular, resulting in a few posts of which “Klout. Nail. Coffin. Who cares?” was the last one. This post is a bit about Klout, but not really (wouldn’t want [...]

Posted in Featured Posts, Trends & Concepts | Tagged 1.0, B2C, influence, influencer, information, Klout, maturity, puppet, Social influence, social media, trust, Twitalyzer, twitter | 1 Response

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