Public chats on Twitter – invading your timeline?
After a conversation with Alan Berkson, I wondered about the public chats on Twitter. They’re conducted by following / naming a hashtag, which usually happens at conferences, but there are also various chats going on such as #lrnchat, #influencechat How do you chat on Twitter? That is the question. And it is a difficult one, [...]
B2B and Social – selling ice-cream in the desert?
Lately I see a lot of “news” on B2B from a place I wouldn’t expect: Social. In my opinion Social and B2B have absolutely no business with each other (see my freeBook on Social Business) Joshua Paul is my superhero of the day here, with an utter nonsense post titled 10 Secrets of the B2B [...]
Twitter’s Walled Garden Strategy
Twitter today announced that they will be wrapping all the links posted on tweets using their t.co short URL. They are doing this with claims about better security but I feel that it is bad from the ecosystem perspective and user perspective. To be specific, it is both anti-competitive and anti-user. Tens of millions of [...]
The Secret to Virgin America’s Social Business Success (infographic comparison)
Want to know what it might feel like if an airline actually treated its customers like friends? Not a superficial, phony performance marked by fake smiles and fake actors (think the aviation version of the Truman Show). But an airline that runs its business by listening, supporting and doing what’s best for its customers. Instead, [...]
The Most Successful 9/11 Social Advocacy Movement Ever and How They Did It
It’s not in character for these advocates to boast, which is appropriate, really, for the cause they are supporting leaves little to boast about. They could of course, if they were the bragging type, brag about the 300,000 Facebook fans they acquired in just 70 days; or the one million unique visitors to their 911day.org [...]
No one is going to love your company like you do
It is not a normal occurrence for a company to try to undermine themselves, but when you are outsourcing something, you want to make sure that your outsource company loves your company as much as you do. Recently we were doing outsource shipping and handling on some of our products, and also just canceled all [...]
Klout’s True Reach? Simply your follower count
In yesterday’s post I busied myself with new ways of looking at Twitter statistics. Today I was suggested to compare them to Klout scores. I did, and I found out that their True Reach – that vast, impressive number that you probably look up to – is nothing more than a simple mathematical equation Klout [...]
Consequences far outweigh the positives with spamming social data streams
While I am not overly surprised that spammers have found that Google Plus (indeed any social network) is an awesome place to sell or otherwise try to engage people with their get rich quick, enlarge your anatomy or other scams, … Continue reading →
Twitter stats redefined – now measuring true influence?
I had a small revelation the other day while on Twitter and chatting with Alan Berkson. As you may or may not known, I’m a self-proclaimed statishist, meaning that I really get excited by statistics, or stats for short I did a few calculations on 20 Twitter people, taking their latest 1,000 followers, and looking [...]
A Multi Service approach to social media
When I first started Techwag in 2005, the reliance on Google as a primary source of traffic was the most important design consideration. While I use WordPress, and people have a lot of opinions about the suitability of WordPress, it is a blog first and foremost. Techwag is a blog, it has been a blog [...]
How Comic Book Ink used social media to save their store
The comic book industry is hard, good times or bad times, the entire industry has crashed and burned so many times there should be a hazard warning out for anyone insane enough to get into this industry. The economic recession of 2008 through today has been very hard on comic book stores as customers stop [...]
Social silos adding to enterprise silos? Not with proper Integration
Laurie Buzcek called out for Integration as a solution for the failure of Enterprise 2.0 and Social Business – which she equates to each other – and I couldn’t help but think of Tibbr when reading her post Dion Hinchcliffe responded with a post in which he also stresses the integration of social media with [...]
From Arab Spring to UK Summer putting the brakes on Social Networking
First World meets Social Media and attempts to curtail it much like their third world counterparts – too late the cat is so far out of the bag we can’t even catch a whiff of what things were like before social media communications to coordinate groups for good, or bad. It is interesting that the [...]
The SocMed files: I wanna believe
This week I had a chat with Steve Denning and Michael Ricard, and also some comments on IBM presenting their social profile. Both are related in the sense that lots of (social) promises are made, but little social or not outcomes presented. That worries me. Social works for me, for sure, and for many others [...]