From product to service: stealing first base?
The other day I read a post about how someone in a poor country is making a living by taking his washing machine across town (rather: slum) and selling it “by the wash”, thus turning a product into a service. The rationale in this specific case is cheap washing machines from abroad pushing existing ones [...]
A new kind of Capgemini Consulting, errrrr attrition
I was attended on Twitter to this thoughtless, clumsy, mindless piece by Peter Sayer on PCWorld: Capgemini Consulting, a specialist in strategy and transformation, is about to transform its own strategy for the second time in two years. To cope with the change, the company plans to recruit up to 1,000 staff this year, predominantly [...]
Social Business Revolution
Social Business (R)evolution by Martijn Linssen (sample) The current world is abuzz about Social. Social networks, social media, Social Business: all things social. People, Twitterati and even a small number of companies embrace the diverse ideas and notions of Social, trying to sell and implement them That movement is a natural counter reaction to [...]
Influencers? You mean under the Influence?
Thanks to Zoli Erdos for the last bit to the title. I’ve gotten worked up a bit about the Influence game in general and Klout in particular, resulting in a few posts of which “Klout. Nail. Coffin. Who cares?” was the last one. This post is a bit about Klout, but not really (wouldn’t want [...]
Social Enterprise Magic Quadrant
Debate and savviness seems to be flying across the Twitter verse these days, Stowe Boyd wrote a post about that One quote there: And Dennis has been making his displeasure about the use of the term ‘social business’ known, but not by arguing about the principles involved. Instead, Howlett has adopted a ‘savviness’ cant: he [...]
Advertising – paying for our free(mium) world for how long?
Ads – no wiki definition needed this time I think. I recommended TweetCaster to Thijs Muis the other day, for Android, and the first thing he said after installing it was: @MartijnLinssen has ads! Not my app so far, but @tweetdeck isn’t the best either. I don’t see ads anymore. Well maybe I see them, [...]
Why customer service can’t be outsourced
After briefly participating in last night’s #custserv chat, I found myself dissatisfied with chats like these via a medium like that. I like to get definitions straightened out and agreed upon when they get “volatile” so to say. So, for future chats, please find a web page that does (and can be scanned in a [...]
Ask not what your company can do for you, …?
John F Kennedy to me was one of the finest presidents of the US. Shot and killed before I was even born, but still. During his inaugural address on January 20th 1961, one of his now famous quotes was: “Ask not what your country can do for you – ask what you can do for [...]
Mark Zuckerberg no longer a social norm
A few days ago Mark Zuckerberg was offered another podium at San Fransisco’s Crunchies, where he dared to state that privacy was no longer a social norm: “People have really gotten comfortable not only sharing more information and different kinds, but more openly and with more people,” he said. “That social norm is just something [...]
The To Tweet Or ReTweet Flowchart
A few posts ago I blogged about behaving differently on Twitter or not. One thing lead to the other, and there was a small comment-conversation about ReTweeting. So, inspired by Innes Fisher, here’s a small scheme. At the very bottom, there is “the ass-option”. Almost none of you will ever end up there, but I [...]
Your Twitter security is an egg, not an onion
Hard to come up with a more fuzzy title really. Let me cut through the usual Twitter conversation show and pick only one: .@CoCreatr @VenessaMiemis @dsearls Twitter DMs can be seen by 3rd parties http://bit.ly/auSmBL < what part of “access” did u not understand? That was a rather short version of the original tweet, including [...]
A record store – who needs one these days?
This morning I read in the newspapers – wait what am I saying? In the old-fashioned newspaper I actually encountered news, yes. Well it wasn’t global news of course, but national, and pertained to music. Anyway, it was news – that’s a first since a year or so. A celebrated Dutch performer, Trijntje Oosterhuis, announced [...]
Social Customer Service – proving you failed?
A great comment by Guy Letts to my previous post on Acquisition versus Retention made me write this one – the comment is only half an hour old but blew my mind: There’s another example of how ridiculous is the pursuit of NEW rather than getting the basics right. Some large companies now boast of [...]
The real cause of Global Warming: the Vatican
After a short Twitter conversation with the -usually- formidable, cheeky and clever Ben Kunz, I started to read some of the links he sent me, looking for references, sources, and anything else that could tell me more about the origin of data I am not a gullible person. I have been an IT consultant since [...]
Trust Is Key For Cloud Success And What Can We Do About It?
All the public cloud providers demand one thing from their customers. They want their customers to trust them. Their entire business model is reliant on the idea of trust. It is easy for small and medium businesses to trust the public cloud providers because they lack the necessary financial muscle to build their own IT [...]
