Everyone knows that professional conference goers like myself attend events not to listen to presentations, not to network but to collect schwag. Over the past couple of years I’ve done fairly well collecting tech t-shirts and I decided to create a weekly series critiquing tech companies t-shirt offerings in the expectation that a company with a great t-shirt is a prime candidate to have a great product also. Click here to see the series.
If you’d like your t-shirt reviewed, flick me an email to arrange things. The judges decision is, of course, final and very little correspondence will be entered into (perhaps).
I like box.net, they’re a quirky company and this t-shirt (and the associated campaign against Microsoft SharePoint) is an example of that quirkiness. While not a wear-while-out-in-public kind of a garment, this crew neck is guaranteed to raise the heckles when worn in the vicinity of Redmond! The box.net T shirts are by American Apparel and that brings a huge amount of first world manufacturing credibility…
- You gotta give ‘em credit for cheekiness
- Nicely integrated marketing campaign
- American Apparel shirts – very very cool
- You wouldn’t really wear it in public
- If you did wear it in public people might be confused by the rear text (Freudian slip anyone?)