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Ben Kepes is a technology evangelist, an investor, a commentator and a business adviser. His business interests include a diverse range of industries from manufacturing to property to technology. As a technology commentator he has a broad presence both in the traditional media and extensively online. Ben covers the convergence of technology, mobile, ubiquity and agility, all enabled by the Cloud. His areas of interest extend to enterprise software, software integration, financial/accounting software, platforms and infrastructure as well as articulating technology simply for everyday users.

More about Ben here.

3 responses to “A New Acronym, But This Time It’s (Maybe) Justified”

  1. Brandan

    I would agree that the benchmarking capabilities are very exciting. What is more exiting is the potential to start integrating web analytic data with accounting data with CRM data and really start seeing some powerful + easy to use analytical tools.

    My hope is that we will see this type of data combination (for individual biz as well as in comparison to peers) in a platform which makes available tools like multiple regression and monte-carlo simulations to help small business have access to powerful forecasting and prediction tools.. Let the democratization continue!

  2. Paul Quickenden

    This is great, truely. But i can’t help being a little saddened by the fact when one of the core promises of SaaS and cloud apps is actually delivered it becomes news worthy?

    Perhaps i expect to much?