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Publisher / Editor @ CloudAve and Enterprise Irregulars. Industry Observer, Blogger, Startup Advisor, Program Chair @ SVASE (Silicon Valley Association of Startup Entrepreneurs). In his "prior life" spent 15 years immersed in the business of Enterprise Software, at management positions with SAP, IBM, Deloitte, KPMG and the like.

9 responses to “Project Management 2.0? Why, What’s Wrong with 1.0?”

  1. Jeffrey Walker

    First of all, guys, I _live_ on Cloud Avenue. Seriously. And I assume bought the url. Well, I’m glad it’s you guys!

    I have been waiting for people to really think about Project Management 2.0 (not this term per se but the idea. My take is that after all the glow wears off on the first wave of 2.0 stuff which is largely social or utilitarian (messages, feeds), the second wave will have some specific apps like project management.

    2.0 project management should break away from the MS Project view of this discipline: “A Project manager manages a project” to a much more collaborative view. This would be transparent across the org via the browser, allow commenting, allow simple creation of tasks and issues across the org. Omigod, that would be JIRA! Seriously, I have been waiting for the 2.0 crowd to give JIRA a renaissance in the glow of the 2.0 spotlights.

    You are spot on hammering MS Project and I love “PM 1.0 was all about planning, reporting and it served Management but did not help actual Project Execution.” Surely I am not objective about JIRA, but did you know 50% of the people who use JIRA are _not_ developers. They use it for all kinds of project management and issue management.

    Great topic. Sorry if I got on a soapbox. — jeffrey

  2. Mark Mader

    I look forward to the upcoming review of the above listed solutions. Given the diversity in the five offerings, there is a good chance that at least one of the solutions will resonate with those looking to better perform ‘PM 2.0’, task management, work tracking, team collaboration, .

    In the same vein of how Jeffrey describes the JIRA customer base (previous comment), many Smartsheet subscribers don’t classify themselves as ‘traditional project managers’ – or ‘2.0 project managers’ for that matter. Instead, they share with us that their responsibilities encompass coordinating, capturing, updating, and communicating change across a whole host of ‘work that involves others’. The answer to helping the majority of these customers isn’t new-age GANTT charts or high-end project-management features. Success has been realized by solving core needs around listing the work at hand, knowing who owns what, and having relevant files and supporting information contextually stored and displayed.

    As I shared during the panel discussion, those who seek the ‘2.0 analog’ to robust client-server project management software may be disappointed by what many Office/PM/Collaboration 2.0 providers (including Smartsheet) deliver. Although the demand for an online version of complex project management exists, the upcoming review may highlight that the target audience of these solutions is both different – and much larger.

  3. PM Hut


    What is Project Management 2.0 anyway?

    I’ve read countless definitions of the term, the main thing they agree on is Collaboration (by using these web 2.0 ajax tools).

  4. andrew_f

    Here’s my holistic view of the definition:
    Project Management 2.0 is an evolution of project management processes and tools that brings the following:
    -up-to-date information on the project is stored in a centralized tool (vs in project manager’s head);
    -processes and tools support changes in the schedule, and thus there’s a heavier focus on support of day to day project execution(vs up-front scheduling);
    -processes and tools support open collaboration;
    -processes and tools support freeform structures.

  5. Biljana Pesevska

    Project management 2.0 is very simple to explain.
    With 1.0 (MS Project) project managers are the only ones that actively participate in the project management (team members might use a project viewer to view their tasks), whereas with 2.0 team members are part of the process where they collaborate and contribute to projects to achieve an improved project management.
    However, I am not sure if there is a 2.0 tool that can truly replace MS Project in terms of management possibilities it offers.


  6. Sty Liskit

    First, subscribed!

    Web 2.0 was about crowdsourcing: getting the audience to participate in the process. Project Management 2.0 is also about the same. The traditional Project Manager role becomes decentralized and assigned to the team as they collaborate and execute a project via the new tools.

    As people have mentioned, MS Project is still the gorilla in the room. But if I have my way, people will start using Web 2.0 tools to move project management to a brighter space (see my post for using Twitter as a status tracker)

  7. Sty Liskit

    “…Cloud Avenue ( has some articles on the Project Management 2.0 term…”

  8. Lesja Gontschar

    Time passed and now it’s so funny to read these comments. Now web 2.0 PM tools definitely use advanced reporting, collaboration tools. Most of them offer using web-forms inside Workspace and this stuff gonna be better and better…