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Ben Kepes is a technology evangelist, an investor, a commentator and a business adviser. His business interests include a diverse range of industries from manufacturing to property to technology. As a technology commentator he has a broad presence both in the traditional media and extensively online. Ben covers the convergence of technology, mobile, ubiquity and agility, all enabled by the Cloud. His areas of interest extend to enterprise software, software integration, financial/accounting software, platforms and infrastructure as well as articulating technology simply for everyday users.

More about Ben here.

4 responses to “S+S/SaaS – So What's in a Name?”

  1. Krishnan Subramanian

    The problem with folks from Microsoft is that they are so obsessed with pushing their desktop version of software no matter what, they are overlooking the foundation. Using online apps with a browser is also software + service because browser is the local software that is residing in the user’s computer. They overlook this basic fact and talk as if theirs is the only thing that offers the real offline experience and everything else is just not a working solution. With their bloated software, people just don’t like it any more. Now they have the real choice unlike anytime in the past. Their obsession with their platform and their business model stops them from seeing the reality and this attitude will ultimately lead to their irrelevance.

  2. Jim Donovan

    And how many angels can dance on the head of a pin? What a useless debate to have. What MS is doing is part of something called marketing, Ben. Get onto something useful.

  3. Ben Kepes

    @Jim – ouch

    Marketing is fine but their “marketing” involves befuddling the market place and significantly damages (or has the ability to) the other vendors out there.

    As such I believe the discussion is useful – if for no other reason than to create a foil to the MS line

  4. Jim Donovan

    But your central theme is what they call it. And I don’t think they’re befuddling the market. Everyone who’s interested (and outside of the technophiles, that’s not many)understands what they are doing – and see it as evil or not depending on their prejudices. Personally I think they simply are treading a careful course to maintain existing revenue streams while evolving their business model in an environment where the future is not certain, despite what some techies might think. You’d do the same if you were running MS.