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Strategic Consultant with HYPE Innovation, helping enterprises get more value from their innovation programs. Firm believer in the concept of jobs-to-be-done, which stresses the importance of understanding customers' wants and needs. Also sports a 2:57 marathon PR. Dad to two awesome kids.

2 responses to “25 Definitions of Innovation”

  1. redcarrie

    Really enjoyed this. Thank you. Working on some stuff and this helped me to formulate a survey to gain a sense of where our audience stands.

    1. Hutch Carpenter

      You’re welcome Carrie. What a really interesting application of the different perspectives on innovation, for a survey. I like that, I’m going to forward the idea to our internal Spigit community managers.