Who Said Accountants Were Backwards?

Interesting to see this video that Findlay & Co, a New Zealand chartered accountancy firm, came up with:

It’s all part of a campaign to promote their new “iCrunch” website , essentially an online tool to get a quotation for compliance work with the ability to pay in advance. Their quote engine consists of a simple form to fill in:


Of course anything this simple needs to be priced with enough breadth to cover all bases – I ran one of my businesses through iCrunch and the quote at the end was significantly more than what I’ve paid previously. However for many businesses, the certainty of knowing what their compliance will cost from the outset is worth a lot – there’s many organizations that will appreciate the help that a service like iCrunch can bring. Hat tip to the Xero blog for pointing this out.

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Ben Kepes is a technology evangelist, an investor, a commentator and a business adviser. His business interests include a diverse range of industries from manufacturing to property to technology. As a technology commentator he has a broad presence both in the traditional media and extensively online. Ben covers the convergence of technology, mobile, ubiquity and agility, all enabled by the Cloud. His areas of interest extend to enterprise software, software integration, financial/accounting software, platforms and infrastructure as well as articulating technology simply for everyday users.

More about Ben here.

One response to “Who Said Accountants Were Backwards?”

  1. JO

    Thanks Ben, stoked you went through our quoting system. Love the feedback and yes we are always tweaking and reviewing the pricing. Like Goldilocks we are trying to get it juuuuussst right.
    The team at Xero just awarded us the Partner Innovation Award, we are chuffed! I’ll let you know if you win the chocolate!