Further evidence that Buzz is going into the geo-targeting business.
For the first time, I was asked to make a recommendation about a location I was visiting. I’d Buzz’d from here in the past but this was the first time I’d been asked directly. Next step towards killing FourSquare and Gowalla are to add social gaming and advertising.
We all know Google is going to be advertising on Buzz. It appears the first salvo has been launched.
Yelp also needs to take note as Google’s Place Pages will quickly dominate the mobile scene (although mobile hasn’t appeared yet). Yelp will quickly need to form partnerships with Gowalla and Foursquare to stay relevant.
Meanwhile, Google Maps has been the Map platform of choice and added images, reviews, street views, and ratings during the past few years. These Map features will be combined with Buzz and Place Pages to add a locational and social gaming experience.
Google competitors beware.
(Cross-posted @ Seek Omega )
