Most of the industry has been underwhelmed with the iPad launch. I for one, actually think this is a great device. It may not be for us, techies, but for rest of the world, it is going to be a great device.
This is a device I can hand it my grandfather and he won’t have much trouble using it. Compare this to handing him a laptop and training him about how an OS works, what a drive is, what a file system is, why he needs an anti-virus software etc. Ease of use is the key here. In fact, we have seen this with the iPhone already. Every day I see many 2-3 year olds having absolutely no problem using the device. That makes a HUGE difference.
In a country like India, there are over 500 million mobile phones. But there are less than 15 Million computers (connected to the internet). Why is this the case? One of the reason is, PCs are complicated to use/learn for non-techies. I think this device can address a broader market as it hides the details from the user.
Of course, mobility is a another huge factor here. India has less than 40Million landlines compared to 500Million mobile phones. Morgan Stanley report on mobile internet says mobile internet will cross desktop internet usage very soon. It is through devices like this we will see this happening and it is through devices like these the internet will reach the masses worldwide.
Sure, for techies, it can be yet another device between phone and a laptop solving a specific need, but for the rest of the world, I think this will be a great device and mostly their primary computer. Yes, there are some missing features initially, but they’ll be addressed and that is the evolution of any product. We have seen this with the iPhone and I am sure we will see this with the iPad.
Overall, I see this as a first major step in the evolution of mobile computing. We will see a flurry of devices in coming months and years. But end of the day, it is all about software. In this case, the iPad has the software dumbed down to the masses in a great form factor and in my view, it’ll be a winner.