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Principal of Chess Media Group, a social business consultancy. Jacob works with mid and enterprise organizations on developing customer and employee engagement strategies. He is also the co-author of Twittfaced, a social media 101 book for business. Jacob authors a Social CRM and Enterprise 2.0 blog.

2 responses to “McKinsey Research on Collaboration Within the Networked Enterprise”

  1. william

    It would be interesting to understand how much impact it made to the top/bottom line (or some other market facing measurement). Human nature has me wanting to believe that all my efforts are worth while and meaningful…