John Taschek
Technologist. Communication expert. VP Strategy at salesforce.com, Editorial Director of CloudBlog.
Dreamforce1 – The Context of Salesforce1
You cannot deal with modern problems using antiquated systems. – Ramon Baez, Senior VP & CIO, HP @RamonfBaez, cited here by @valaafshar I have been to every Dreamforce, and I plan on going to every future one, so long as I remain of sound body and mind. It’s not just…
Mobile Shows That The World is Not for Dummies
It’s far too easy to hate statistics and use them to make a point simultaneously. Let’s use them to show that the world is not comprised of dummies and idiots. Beginning with the trends published by Mary Meeker about mobile adoption. She shredded some statistical constructs about the PC industry and its projected growth by […]
Recording versus Experiencing
Experiencing versus record keeping – it can’t be a new concept. Are we currently equipped to do both at the same time? Some would argue that continuous recording of life events gets in the way of the experience and prevents you from moving on. It’s not hard to see that when you go to a […]
The Shift has hit the Fan – Microsoft, Facebook Slides, Google Rises
In what seems to be from the lower paleothic period but in fact was about a year and a half ago, I wrote a post about the Mean Girls phenomenon and Shakespeare. This in turn was not actually about mean girls or Henry IV, but about the interesting relationship of…
Ctrl – Alt – Social
In the tech world in which everything is recycled, retooled, and spit out like un-digestible gristle, one often comes across the phrases such as groupware is “dead” or “email is dead.” Oddly enough these are euphemisms or perhaps more correctly the opposite: dysphemisms – the substitution of a disagreeable word…
Bored of Directors
What new shiny object do we not care about today? And what do crown jewels mean anyway? Thus was the start of a conversation with the New Zealand provocateur – in human form, which was a follow up to a Gillmor Gang Enterprise show recorded live in real-time. Behind the…
Europe Sets Course for Cloud
There’s a perception that cloud computing has become a “mature” technology, a perception shared by few but anticipated by most everyone else with the exception of those trying to preserve their self-interests. I don’t blame them – each person inherently protects self-interests. They’re wrong though. Cloud is not mature. It is evolving. The paradox is […]
Carrot Beats Stick
WooHoo: You’ve just unlocked the URL of Blogville Badge! With Hostess becoming as bankrupt as the nutritional information in a Ding Dong and Kodak redefining the Kodak moment of another kind of bankruptcy, I immediately thought of my childhood. Thankfully those cheerful marketing images that blanketed the store shelves were replaced by a different set […]
The Social Revolution Has Just Begun
Depending on whom you ask, 2011 was either the year of the iPad or the year of social. The truth is that they were and are equally weighted because they are catalysts for each other, and while each can exist without the other, imagining such a thing is like trying to imagine a world where […]
do
Not that long ago but in a place far away, I came to the conclusion that devices that purported to help people manage their days in fact made the problem worse. I was taking aim at everything from the Palm to the Franklin planner. The problem as I stated in my long lost archives of […]
Will “Mad Men” Drive the Social Enterprise?
Note this is a special guest post from industry authority Bruce Richardson. His blog can be found at http://stellwagenresearch.blogspot.com/. Bruce has a 30-year career in high-tech, harkening back to the days in which he worked alongside George Colony (founder and CEO of Forrester), Frank Gens (Chief Research Officer of IDC),…
Number 9 Dreamforce
For a Beatles’ fan and a fan particularly of John Lennon, the number 9 has an important meaning. It has enough meaning Lennon wrote a few songs referencing it, including Number 9 Dream. Perhaps I like Number 9 Dream because it seems to be, quite literally, calling my name on the background vocal track. But […]
Cezanne’s Apple
Cezanne wrote once “With an Apple, I will astonish Paris.” Cezanne at the time was a notoriously sophisticated and gifted walking set of contradictions. He loved everything he hated and hated everything he loved. He approached painting with scalpel-like precision but with a scalpel to canvas nonetheless. He wanted the world to bleed – and […]
Shrinking Balls
In my last post, I wrote about the sentiment analysis of the Super Bowl and how brands are impacted by the real-time stream. That stream stimulates a Mean Girls phenomenon that causes people to be more passionate and start to bully as they become more popular. I know some analysts…
The Real-Time Brand
As I write this, it is kickoff time for the Super Bowl, an event that galvanizes people as much as Bill O’Reilly does on a day to day basis. The Super Bowl is a brand, and while millions watch it, millions refuse to watch it, and hundreds of thousands are forced to watch it because […]
