Business

Comcast: How customer experience drives product development

Comcast: How customer experience drives product development

Customer experience is one of those buzzwords that has come to mean anything, everything, and yet nothing at all. Although hype-mongers and tricksters have co-opted customer experience, in truth, the concept is profoundly important. At its heart, customer experience means all touchpoints or interactions between an organization or brand and its customers. It’s a simple […]