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Browse: Home / ARM process

ARM process

The Action, Reaction, Management, Process (ARM) for Social CRM

The Action, Reaction, Management, Process (ARM) for Social CRM

By Jacob Morgan on July 6, 2010

In the past week or so we covered a few interesting topics with easy to understand visuals (we hope).  We looked at the difference between CRM and Social CRM (for those that are new here CRM = customer relationship management) and also explored the evolution of CRM to Social CRM.  Today I want to talk […]

Posted in Enterprise | Tagged action, action reaction management process, ARM, ARM process, management, process, reaction, scrm, Social CRM

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