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Browse: Home / Augmented Reality

Augmented Reality

What is The Best Way to Explain Your Startup?

What is The Best Way to Explain Your Startup?

By Mark Suster on May 21, 2015

The best way to get across what your startup does is through video, too. In 30-90 seconds you can use visuals, story-telling, music, stats and humor to get across your message

Posted in Entrepreneurship, Featured Posts | Tagged Apple Inc., Augmented Reality, startup lessons

Augmented Reality. Will it ever become a part of the marketing technology mix?

Augmented Reality. Will it ever become a part of the marketing technology mix?

By Guest Authors on August 31, 2010

There was a lot of buzz about new visualization techniques back in 2009. About a year ago, Mashable posted on an Apple patent called Apple ID: [it] recognizes an object based on visuals (through the iPhone’s camera), a RFID reader or through GPS, and then fetches the data from related databases. I like to imagine […]

Posted in Marketing | Tagged Augmented Reality, travel, Visualization, Web/Tech

New Augmented Corporate Reality BI Prototype

New Augmented Corporate Reality BI Prototype

By Guest Authors on July 26, 2010

Based on a blog post and proof-of-concept application earlier this year, I have been championing a SAP BusinessObjects Innovation Center project to build an “augmented corporate reality” prototype. The idea stemmed from one of the key themes of my BI future directions presentations: that for the first time in centuries, new technology comes from the […]

Posted in Enterprise, Mobile | Tagged Accelerated, All, Analytics, Augmented Corporate Reality, Augmented Explorer, Augmented Reality, BI, BI 2.0, Business Intelligence, BusinessObjects, camera, Dashboards, Explorer, Featured, innovation, ipad, iphone, iPod touch, Location Intelligence, Mapping, Maps, mobile, Prototype, sap | 2 Responses

SAP Augmented Corporate Reality Proof of Concept

SAP Augmented Corporate Reality Proof of Concept

By Guest Authors on February 4, 2010

Here’s an example of “augmented corporate reality” I put together based on the Layar platform and the SAP BusinessObjects ondemand.com platform, running on a Google Nexus One Android phone. These are all screenshots taken from a working proof of concept, shown as an example of the types of functionality we can imagine for business users […]

Posted in Enterprise | Tagged All, Augmented Corporate Reality, Augmented Reality, BusinessObjects, Featured, google, Layar, nexus one, sap, Web 2.0 by SAP | 1 Response

SAP Supply Chain Augmented Reality

By Guest Authors on January 27, 2010

SAP TV gives us a great example of supply chain augmented reality, with “SiWear”   (Cross-posted @ SAP Web 2.0)

Posted in Enterprise | Tagged All, Augmented Reality, Featured, sap, Supply Chain, Web 2.0 by SAP

What Can Enterprise Software Learn From CES? - Embrace Ubiquitous Convergence

What Can Enterprise Software Learn From CES? – Embrace Ubiquitous Convergence

By Chirag Mehta on January 19, 2010

One of the biggest revelations to me from my trip to CES is that the ubiquitous computing, once an academic concept, has finally arrived. The data, voice, device, and display convergence is evident from the products that I saw. There has been wide coverage of CES by many bloggers who track consumer technology. However, as […]

Posted in Enterprise | Tagged 3D, architecture, Augmented Reality, cloud computing, millenial, Strategy

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