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Browse: Home / B2B Sales

B2B Sales

Social Sales | 10 Social Sales Lead–ership Tips

Social Sales | 10 Social Sales Lead–ership Tips

By Joel York on February 12, 2013

Sales professionals are some of the earliest adopters and most annoying users of social networking. The problem is that most sales reps treat LinkedIn like a prospecting database for cold calling. To succeed at social sales you must have something to offer beyond your product. You must be someone your prospects want to know.

Posted in Business, Entrepreneurship, Featured Posts | Tagged B2B Marketing, B2B Sales, b2b social, chaotic flow, facebook, linkedin, saas, saas sales, Social Business, social media, social networking, Social Sales, twitter, wordpress | 2 Responses

The New B2B Buyer | 6 Rules of Engagement eBook

The New B2B Buyer | 6 Rules of Engagement eBook

By Joel York on May 21, 2012

B2B buyer behavior has evolved in adaptation to the Internet. A new B2B buyer species has arisen that is more connected, more impatient, more elusive, more impulsive, and more informed than its pre-millennium ancestors. Just as the new B2B buyer has evolved in adaptation to the Internet, B2B sales and marketing professionals must adapt their strategies and tactics to the expectations of the new B2B buyer for online independence and instant gratification.

Posted in Business, Featured Posts | Tagged b2b, b2b buyer, B2B Marketing, B2B Sales, chaotic flow, ebook, joel york, new b2b buyer, saas

B2B Blog Strategy | Ten Be’s of The Best B2B Blogs

B2B Blog Strategy | Ten Be’s of The Best B2B Blogs

By Joel York on August 10, 2011

Blogging is one of the easiest, cheapest and most effective ways to engage the New Breed of B2B Buyer, yet so many B2B blogs miss the mark. Here are ten “be’s” of the best b2b blogs. It isn’t the first top ten list of best B2B blog secrets, and no doubt it will not be […]

Posted in Featured Posts, Marketing | Tagged b2b, b2b blog, b2b blogs, B2B Marketing, B2B Sales, B2B Sales | B2B Marketing, blog strategy, blog tactics, chaotic flow, marketing blog, sales blog | 1 Response

B2B Sales | The New Breed of B2B Buyer Series Part 3

B2B Sales | The New Breed of B2B Buyer Series Part 3

By Joel York on July 12, 2011

The new breed of B2B buyer and B2B sales rep are engaged in an information arms race. Today’s B2B sales rep that fails to become a trusted adviser is at best irritating and at worst irrelevant.

Posted in Business, Enterprise, Featured Posts | Tagged b2b, b2b buyer, B2B Sales, B2B Sales | B2B Marketing, chaotic flow, sales | 1 Response

The Blurry B2B Buying Process | New Breed of B2B Buyer #2

The Blurry B2B Buying Process | New Breed of B2B Buyer #2

By Joel York on May 3, 2011

The new breed of B2B buyer remains elusive throughout the B2B buying process, blurring in and out of focus and engaging directly with sales only when there is clear value to be gained.

Posted in Business, Featured Posts | Tagged b2b, b2b buyer, b2b buying process, B2B Marketing, B2B Sales, B2B Sales | B2B Marketing, Business-to-business, chaotic flow, lead score, lead scoring, marketing, saas, software as a service

The New Breed of B2B Buyer

The New Breed of B2B Buyer

By Joel York on April 12, 2011

A new breed of B2B buyer has arisen, a species that is more connected, more impatient, more elusive, more impulsive, and more informed than its pre-millennium ancestors.

Posted in Business, Featured Posts | Tagged b2b, b2b buyer, b2b buying process, B2B Marketing, B2B Sales, Business-to-business, chaotic flow, Consumer behaviour, Internet Marketing, Marketing and Advertising, Web 2.0 Marketing | 2 Responses

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