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B2C

5+ garages to service your car? Sure

5+ garages to service your car? Sure

By Martijn Linssen on November 19, 2012

[Image by Expressive]

After a very lively conversation with Holger Müller I decided on “posting it up” – Twitter is fine for conversations but sometimes the 140-char limit just doesn’t cut it.
We discussed Integration, within enterprises. Along th…

Posted in Application Software, Featured Posts | Tagged 1.0, A2A, b2b, B2C, CEP, edi, integration, Microsoft BizTalk Server, sap, successfactors, tibco, transactions, WebMethods

REST definition and its place within Enterprise Integration

REST definition and its place within Enterprise Integration

By Martijn Linssen on May 29, 2012

In a previous post I explained why REST is useless when it comes to Enterprise Integration. Even though at the very beginning I explicitly stated that Roy Fielding wrote his dissertation entirely in the context of Web and that REST has absolutely no business benefits whatsoever with regards to Enterprise Integration I got surprised to […]

Posted in Application Software, Enterprise, Featured Posts | Tagged 1.0, 3.0, application development, architecture, b2b, B2C, business exceptions, business rules, EAI, edi, Globalisation, REST | 6 Responses

Simple Service Enterprise - part 6

Simple Service Enterprise – part 6

By Martijn Linssen on May 23, 2012

In my latest post, I recapped on the previous posts and started to take Integration from a business point of view. I’ll continue to do that here, and try to mix in technical details without it getting too confusing. Wish me luck! Here’s the conversation again: Hey Tom! What did the Red Sox do last […]

Posted in Application Software, Enterprise, Featured Posts | Tagged 3.0, adapt, architecture, b2b, B2C, EAI, edi, ESB, integration, Simple Service Enterprise, soa

Simple Service Enterprise - part 5

Simple Service Enterprise – part 5

By Martijn Linssen on May 11, 2012

In my first post on SSE I explained why and how I want, and can achieve, and have achieved, an Enterprise Integration paradigm that will give you a device-agnostic, platform-agnostic, tool-agnostic architecture that will free you from being crushed by the two tectonic plates in IT at the moment: diversity in devices, platforms and tools on the […]

Posted in Application Software, Featured Posts, Infrastructure | Tagged 3.0, adapt, architecture, b2b, B2C, EAI, edi, Enterprise integration, ESB, integration, Simple Service Enterprise, soa

Simple Service Enterprise - part 4

Simple Service Enterprise – part 4

By Martijn Linssen on May 8, 2012

Today we’ll take a REST from REST and I’ll touch upon one of the issues I ran into today: the two types of data there are. REST assured however that at least a few of the next posts will be about yesterday’s topic, as it has led to fierce debates here and there over the […]

Posted in Application Software, Featured Posts, Infrastructure | Tagged 3.0, adapt, architecture, b2b, B2C, EAI, edi, ESB, integration, Simple Service Enterprise, soa

Simple Service Enterprise - part 3

Simple Service Enterprise – part 3

By Martijn Linssen on May 7, 2012

My previous post showed the fundamentals of information interchange: exposing business functionality, currently encapsulated in the back-end, to the outside world via services. These services are a one-to-one translation to back-end functions, which are one-to-one translations to business process steps themselves: the smallest level of business transaction. I also showed that the How of exposing […]

Posted in Application Software, Enterprise, Featured Posts, Infrastructure | Tagged 3.0, adapt, architecture, b2b, B2C, EAI, edi, ESB, integration, Simple Service Enterprise, soa | 1 Response

Simple Service Enterprise - part 2

Simple Service Enterprise – part 2

By Martijn Linssen on April 30, 2012

Yesterday’s post was about Simple Service Enterprise, and showed the basics: to keep up with the growing diversity inside and outside your enterprise for getting the same functionality on different devices and platforms, you need an Integration layer (the red in the middle). Can’t argue with that, point-to-point integration is a neat quick and dirty […]

Posted in Entrepreneurship, Featured Posts | Tagged 3.0, adapt, architecture, b2b, B2C, EAI, edi, ESB, integration, Simple Service Enterprise, soa, trust | 2 Responses

Simple Service Enterprise - part 1

Simple Service Enterprise – part 1

By Martijn Linssen on April 29, 2012

I plead for a Simple Service Enterprise. One that is ruled by Business, not IT. One that is interoperable with any other business, customer or consumer, regardless of the platforms they operate on. Regardless of the vendors that dominate those platforms. Regardless of the programming languages used on those platforms. Regardless of the devices used. […]

Posted in Enterprise, Featured Posts | Tagged 3.0, adapt, architecture, b2b, B2C, EAI, edi, integration, Simple Service Enterprise, trust | 4 Responses

SAP gets the Future of Integration

SAP gets the Future of Integration

By Martijn Linssen on April 16, 2012

OK, I’ll admit it: this title is heavily (heavenly?) influenced by the previous Easter weekend – yet has no relation to it whatsoever. Or has it? Let’s skip the usual introduction, here is the message from Vishal Sikka that absolutely thrilled me @MartijnLinssen @steinermatt we do.The Gateway. It will simply be services in HANA.Also PI, […]

Posted in Application Software, Enterprise, Featured Posts | Tagged 3.0, A2A, b2b, B2C, change, EAI, edi, Enterprise integration, growth, integration | 2 Responses

tibbr 3.5 turns the world into interactive post-its

tibbr 3.5 turns the world into interactive post-its

By Martijn Linssen on January 25, 2012

Tibbr released version 3.5 to the public today in Palo Alto California, 9 AM Pacific time. I got a solo preview yesterday and I was impressed by it – as usual I’d say. “In twelve months since launch, tibbr has been deployed to hundreds of thousands of employees across global enterprises, who can now use tibbr […]

Posted in Application Software, Enterprise, Featured Posts, Product reviews | Tagged 2.0, 24/7/365, application development, b2b, B2C, Data quality, EAI, edi, guaranteed delivery, information, integration, knowledge, maturity, messaging, social media, standardisation, tibbr35, twitter

Afraid of socmediots? Email works just as well.

Afraid of socmediots? Email works just as well.

By Martijn Linssen on January 2, 2012

A giant reputation drama has been unfolding in the past days: Ocean Marketing’s Paul Cristoforo has made a complete ass of himself and his company. A nice compilation is provided by Doug Collins on his blog, and it’s aptly called How to Commit Career Suicide The (apparently almost) entire email thread can be found on […]

Posted in Featured Posts, Marketing | Tagged 1.0, B2C, Globalisation, Marketing and Advertising, Penny Arcade, Social Business, social media, trust

Integration is the new Operation - this decade and next

Integration is the new Operation – this decade and next

By Martijn Linssen on December 1, 2011

I gave a presentation the other day that is a very short version of my Integration book. As usual, that forced me to compact thoughts and ideas, and craft a new visual – see above. I’ve used that already in a post the other day, but that didn’t pay proper attention to it I’m a […]

Posted in Featured Posts, Trends & Concepts | Tagged 3.0, A2A, adapt, adopt, b2b, B2C, EAI, edi, ESB, integration, Supply Chain | 1 Response

B2B and Social - selling ice-cream in the desert?

B2B and Social – selling ice-cream in the desert?

By Martijn Linssen on October 12, 2011

Lately I see a lot of “news” on B2B from a place I wouldn’t expect: Social. In my opinion Social and B2B have absolutely no business with each other (see my freeBook on Social Business) Joshua Paul is my superhero of the day here, with an utter nonsense post titled 10 Secrets of the B2B […]

Posted in Business, Enterprise, Featured Posts | Tagged 1.0, b2b, B2C, Business marketing, Business-to-business, edi, information, integration, marketing, social media

Cloud API's don't exist, but become costlier over time

Cloud API’s don’t exist, but become costlier over time

By Martijn Linssen on October 12, 2011

 I had a discussion with George Reese on Cloud and API’s, starting with me saying I’d support a maximum of 3 different API versions, and off went the discussion. His “Max 3 versions? Do you hate your ecosystem?”, “What do you mean there’s no such thing as a public cloud API?” and “When you cease […]

Posted in Featured Posts, Infrastructure | Tagged A2A, application development, architecture, b2b, B2C, cloud computing, integration | 2 Responses

Selling licenses to bureaucracies is embarrasingly easy

Selling licenses to bureaucracies is embarrasingly easy

By Martijn Linssen on September 8, 2011

This is a fictitious post. It’s all based on nothing, if any, maybe my dreams or nightmares or who knows what. This isn’t real – it’s just a dream. Somehow my memory got enriched with this information, and whether it actually did or did not happen, I really can’t tell. Anyway, it’s such a bizarre […]

Posted in Business, Enterprise, Featured Posts | Tagged 1.0, application development, b2b, B2C, change, EAI, integration, Supply Chain | 1 Response

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