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Browse: Home / chaotic flow / Page 2

chaotic flow

Big Data | Thinking Outside the Firewall

Big Data | Thinking Outside the Firewall

By Joel York on March 4, 2013

A few months back, Gartner placed big data at the peak of its hype cycle for cloud computing, meaning most big data products are solutions looking for a problem. I always find this bad entrepreneurial habit to be one of the most frustrating of our industry. Having recently joined Meltwater as head of marketing and […]

Posted in Application Software, Enterprise, Featured Posts | Tagged chaotic flow, Cloud Blog, joel york, meltwater, meltwater buzz, microsoft, salesforce.com | 1 Response

Social Sales | 10 Social Sales Lead–ership Tips

Social Sales | 10 Social Sales Lead–ership Tips

By Joel York on February 12, 2013

Sales professionals are some of the earliest adopters and most annoying users of social networking. The problem is that most sales reps treat LinkedIn like a prospecting database for cold calling. To succeed at social sales you must have something to offer beyond your product. You must be someone your prospects want to know.

Posted in Business, Entrepreneurship, Featured Posts | Tagged B2B Marketing, B2B Sales, b2b social, chaotic flow, facebook, linkedin, saas, saas sales, Social Business, social media, social networking, Social Sales, twitter, wordpress | 2 Responses

What is MRR Churn? | SaaS Metrics FAQs Part 2

What is MRR Churn? | SaaS Metrics FAQs Part 2

By Joel York on January 15, 2013

Why measure SaaS MRR churn? Show me the money! SaaS MRR churn is an important SaaS metric that measures the financial impact of churn. While customer churn is an important operational metric, CFOs always prefer MRR churn. In this second SaaS Metrics FAQs article, I explore ways to analyze SaaS MRR churn.

Posted in Business, Featured Posts | Tagged chaotic flow, churn, Churn rate, mrr, mrr chrun, revenue, saas, SaaS Metrics, saas mrr, software as a service

B2B Social Business Bill of Rights | Don’t Get it Wrong!

B2B Social Business Bill of Rights | Don’t Get it Wrong!

By Joel York on October 9, 2012

Which is more important in B2B social media, social or media? For way too many B2B marketers, the answer is media, because they see social media as a marketing communications channel. It is not! Social media is a tool to energize your B2B social business network.

Posted in Featured Posts, Trends & Concepts | Tagged B2B Marketing, b2b social, b2b social media, b2b social network, chaotic flow, Social Business, social business network | 1 Response

Professional Social Networking with B2B Social Media

Professional Social Networking with B2B Social Media

By Joel York on September 25, 2012

I believe many B2B professionals struggle in their adoption of social media for professional use, because they see it as a marketing platform as opposed to a professional networking tool. However, I think if they really understood the purpose and value of B2B social networking, then they would make the time for it and they would use it well. The is the second post in a series designed to help B2B marketers create better B2B social strategies by thinking in terms of B2B social networking over B2B social media.

Posted in Business, Featured Posts | Tagged B2B Marketing, b2b networking, b2b social, chaotic flow, joel york, professional network, professional network online, professional networking, professional social networking, Social network, social networking | 1 Response

B2B Social Networking | What’s In a Name?

B2B Social Networking | What’s In a Name?

By Joel York on September 7, 2012

The term “social media” clouds our thinking about social networking with advertising concepts. In particular, when it comes to B2B social networking, the term “B2B social media” misses the mark entirely.

Posted in Business, Featured Posts | Tagged b2b, B2B Marketing, b2b networking, b2b social, b2b social media, b2b social networking, chaotic flow, social media, social networking | 1 Response

SaaS Metrics FAQs | What is Churn?

SaaS Metrics FAQs | What is Churn?

By Joel York on September 5, 2012

A little over two years ago, I published a series of well received articles on SaaS metrics that culminated in the SaaS Metrics Guide to SaaS Financial Performance. Since then, I’ve received numerous inquiries regarding the many practical quirks encountered in day-to-day SaaS metrics implementation. In response, I’ve decided to revisit the SaaS metrics topic […]

Posted in Business, Featured Posts, Trends & Concepts | Tagged calculate churn, chaotic flow, churn, Churn rate, churn rate calculation, Customer Lifetime Value, saas churn, SaaS Metrics, saas metrics faq, Subscription business model

Startup Scaling | Overcoming 5 Key Operational Challenges

Startup Scaling | Overcoming 5 Key Operational Challenges

By Joel York on June 5, 2012

Startup scaling from zero to $100M is 10% strategy and 90% execution. You’d never know that from reading the Web, because the advice you’ll find online is 90% strategy.

Posted in Entrepreneurship, Featured Posts | Tagged chaotic flow, Scalability, scale, scaling, startup, Startup Business, startup scale, startup scaling

The New B2B Buyer | 6 Rules of Engagement eBook

The New B2B Buyer | 6 Rules of Engagement eBook

By Joel York on May 21, 2012

B2B buyer behavior has evolved in adaptation to the Internet. A new B2B buyer species has arisen that is more connected, more impatient, more elusive, more impulsive, and more informed than its pre-millennium ancestors. Just as the new B2B buyer has evolved in adaptation to the Internet, B2B sales and marketing professionals must adapt their strategies and tactics to the expectations of the new B2B buyer for online independence and instant gratification.

Posted in Business, Featured Posts | Tagged b2b, b2b buyer, B2B Marketing, B2B Sales, chaotic flow, ebook, joel york, new b2b buyer, saas

CloudFlare | Crowdsourcing Web Traffic Control

CloudFlare | Crowdsourcing Web Traffic Control

By Joel York on April 18, 2012

CloudFlare is a creative and rapidly growing SaaS startup that wants to eliminate website spam the way Postini did for email, only more, a lot more. So much more that the two year old Cloudflare is already rumored to be valued in excess of $1B

Posted in Featured Posts, Infrastructure | Tagged chaotic flow, CloudFlare, disruptive, saas, SaaS Companies

SaaS Sales Model and Organization Strategy – the eBook!

SaaS Sales Model and Organization Strategy – the eBook!

By Joel York on April 17, 2012

One of the most difficult SaaS challenges is choosing the right SaaS sales model. This eBook provides a a simple, powerful strategic framework for choosing right.

Posted in Business, Featured Posts | Tagged chaotic flow, ebook, organization, saas, saas sales, saas sales model, sales, sales model

SaaS Branding | 6 Challenges of Killer Cloud Brands

SaaS Branding | 6 Challenges of Killer Cloud Brands

By Joel York on April 5, 2012

SaaS branding has some unique challenges that aren’t covered in the average MBA program. As a new communication channel, the Internet has altered the rules of branding for almost every category of product. However, cloud brands that owe their very existence to the Internet often find that the message, the medium and the merchandise are […]

Posted in Business, Featured Posts, Marketing | Tagged brand, Branding, chaotic flow, cloud, cloud brands, joel york, Marketing Blogs, saas, saas branding, saas brands, SaaS Marketing

B2B Startup Marketing | Blog Your Way to Leads

B2B Startup Marketing | Blog Your Way to Leads

By Joel York on February 29, 2012

B2B startup marketing is tough. It used to be that you could polish off a high level message and a slide deck and let the salesperson handle it from there. Today, online marketing is the primary driver of revenue at the typical B2B startup. The new breed of B2B buyer expects your online content to […]

Posted in Entrepreneurship, Featured Posts, Marketing | Tagged b2b, b2b blog, B2B Marketing, b2b startup, blog, chaotic flow, Marketing Blogs, startup, startup marketing

Startup Business Growing Pains | Staying Focused

Startup Business Growing Pains | Staying Focused

By Joel York on January 19, 2012

There are a few good things in life that you can never have too much of, and at a startup business that good thing is growth. However, we all know there is always a price to pay for overindulgence. To my way of thinking, the key to being a glutton is to balance your consumption […]

Posted in Entrepreneurship, Featured Posts | Tagged chaotic flow, focus, growth, start up, start up business, startup, Startup Business

Cloudburst Expected on Wall Street | Xignite Raises $10M

Cloudburst Expected on Wall Street | Xignite Raises $10M

By Joel York on September 13, 2011

When not moonlighting at Chaotic Flow and Cloud Ave, I’ve been toiling away at Xignite for the better part of the last three years, and I’m happy to announce that the company has successfully closed $10 million in B round funding. The round was led by of Starvest Partners‘ Deborah Farrington who is #77 on […]

Posted in Application Software, Entrepreneurship, Featured Posts, Infrastructure | Tagged altos, chaotic flow, cloud, Cloud Blog, cloud computing, financial, financial markets, funding, Market Data, market transparency, netsuite, series b, starvest, stock market, venture capital, xignite

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