Deloitte Digital: Chief Marketing Officers invading IT turf
Deloitte Digital just released research on the CIO / CMO relationship. Although lousy presentation makes the data hard to decipher, several points are worth examining. According the “methodology” section of the press release, Deloitte performed keyword analysis using Sysomos MAP and Salesforce Radian 6. They examined “54,552 pieces of social media content mentioning both CMOs […]
An IT failure unicorn: Endless 19-year project in Massachusetts
On a regular basis, I receive calls from reporters and researchers writing about IT failures. Most often, they want context on how often these problems occur and who is to blame. However, recently, I got a different kind of call. Todd Wallack, a reporter for the Boston Globe, got in touch with a strange question. […]
Dell Boomi Announces New Milestones and Partnerships
Only days after the announcement that Dell was going to return to private ownership, Dell subsidiary Boomi has come out with some news about its integration platform This is really timely given the near universal acknowledgement that software lies at the core of Dell’s future (more on this in a later post) and that it […]
Workforce Visibility: If They Knew, What Would They Do?
If business leaders knew the characteristics of high performers, would they make better staffing decisions? If they knew the factors that lead to costly voluntary turnover, would they change their retention strategies? And if they knew the true cost of getting work done, would they make better decisions on what regions to hire from or whether […]
Channel Partnerships – Double deal Monday
It was only a couple of years ago that people were discussing at length the ability of SaaS to bypass the traditional channel partnership model. The theory went that consumer product style the long Tail, would mean a direct to market strategy would be sufficient to get SaaS vendors to scale. That idea has been […]
