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Browse: Home / Gamification

Gamification

People Analytics; Coming to a Workplace Near You!

People Analytics; Coming to a Workplace Near You!

By Jacob Morgan on May 9, 2014

Imagine you’re going in for a job interview.  You put on a nice suit, polish your shoes, print out a copy of your resume which lists your many accomplishments and head out the door.  You even arrive at the office thirty minutes before your interview just to help make a good impression, you really want […]

Posted in Application Software, Featured Posts | Tagged Gamification, guy halfteck, knack, people analytics

The gamification framework for business innovation

The gamification framework for business innovation

By Hutch Carpenter on April 24, 2014

Analyst Brian Burke recently reformulated Gartner’s definition of gamification. His objective was to sharpen the firm’s focus for gamification, with “digital” and “motivation” as key elements. Burke’s announcement shines a spotlight on the continued expansion of gamification in many aspects of life. While Gartner looks at gamification from a horizontal perspective, I wanted to go deeper […]

Posted in Featured Posts, Strategy, Trends & Concepts | Tagged Gamification | 2 Responses

A Method for Applying Jobs-to-Be-Done to Product and Service Design

A Method for Applying Jobs-to-Be-Done to Product and Service Design

By Hutch Carpenter on January 15, 2013

Say you’re designing something new for a product or service. Of course, you have your own ideas for what to do. But, how informed are you really about what is needed? This is a question I faced in thinking about game mechanics used in a social platform. A common product approach is to work up […]

Posted in Featured Posts, Trends & Concepts | Tagged design thinking, game mechanics, Gamification, innovation, jobs to be done, jtbd, mba, Product Management, Ranking

Enterprise Software Needs Flow And Not Gamification

Enterprise Software Needs Flow And Not Gamification

By Chirag Mehta on December 1, 2012

I don’t believe in gamifying enterprise applications. As I have argued before, the primary drivers behind revenue and valuation of consumer software companies are number of users, traffic (unique views), and engagement (average time spent + conversion)…

Posted in Application Software, Enterprise, Featured Posts | Tagged Brian Burke, enterprise applications, enterprise software, Game design, Gamification, gartner, Mihaly Csikszentmihalyi

The Risks of “Gamification” for the Enterprise

The Risks of “Gamification” for the Enterprise

By Jacob Morgan on March 29, 2012

This post was inspired by a discussion I had with Bert Sandie who is the Director of Technical Excellence at Electronic Arts. It seems as though nowadays everyone is talking about “gamification” for the enterprise.  For those of you not familiar with the concept, gamification is all around taking game mechanics and concepts and applying […]

Posted in Business, Enterprise, Featured Posts, Trends & Concepts | Tagged collaboration, dark side of gamification, Gamification, gaming, negatives of gamification, risks of gamificiation | 1 Response

Carrot Beats Stick

Carrot Beats Stick

By John Taschek on January 19, 2012

WooHoo: You’ve just unlocked the URL of Blogville Badge! With Hostess becoming as bankrupt as the nutritional information in a Ding Dong and Kodak redefining the Kodak moment of another kind of bankruptcy, I immediately thought of my childhood. Thankfully those cheerful marketing images that blanketed the store shelves were replaced by a different set […]

Posted in Featured Posts, Strategy, Trends & Concepts | Tagged Alys Woodward, Bo Lykkegaard, Constellation, foursquare, Gamification, gaming, Hawthorne Effect, idc, industry, innovation, Mayor, ray wang, social

REVEALED: The Secret To Accenture’s Social Business Adoption Success (Hint: It’s Gamification)

REVEALED: The Secret To Accenture’s Social Business Adoption Success (Hint: It’s Gamification)

By Mark Fidelman on August 2, 2011

There are a few sensations in life that manage to thrust us into action, or provoke us to work without a motive. Sensations so powerful that we fall victim to a form of altruistic amnesia. We’re driven by its hidden motivational forces and we forget the benefits are for someone else. In short, neither lack […]

Posted in Enterprise, Featured Posts, Trends & Concepts | Tagged adoption, enterprise 2.0, Gamification, gaming dynamics, gaming principles, sharepoint, Social Business | 1 Response

Social Shaming

Social Shaming

By Chirag Mehta on June 6, 2011

An interaction designer, Joshua Kaufman, had his MacBook stolen a few days back. He is a smart dude. He had installed an app called Hidden on his MacBook before it was stolen. He tracked down the thief and asked the Oakland PD to catch him. They said n…

Posted in Trends & Concepts | Tagged cloud computing, enterprise software, Gamification, social computing, social media

Gamification Of Enterprise Applications

Gamification Of Enterprise Applications

By Chirag Mehta on April 27, 2011

Gamification is a hot topic for consumer applications. It is changing the way the companies, especially the start-ups, design their applications. The primary drivers behind revenue and valuation of consumer software companies are number of users, traff…

Posted in Application Software, Enterprise, Featured Posts | Tagged cloud computing, enterprise software, Gamification, saas, software as a service

Gamification - yet another one-size-fits-all?

Gamification – yet another one-size-fits-all?

By Martijn Linssen on February 9, 2011

I got into discussions today about gamification: Gamification is the use of game play mechanics for non-game applications (also known as “funware”), particularly consumer-oriented web and mobile sites, in order to encourage people to adopt the applications. It also strives to encourage users to engage in desired behaviors in connection with the applications. Gamification works […]

Posted in Enterprise, Featured Posts | Tagged 2.0, adopt, E2E, financials, game mechanics, Gamification, social business design, transactions

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