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iac-ez

Online Finance – Rigid Segmentation Doesn’t Work

Online Finance – Rigid Segmentation Doesn’t Work

By Ben Kepes on February 8, 2010

Recently ReadWriteWeb started a series taking a very high level look at online finance. One of the posts discussed the evolving online finance ecosystem. In the post, RWW editor Richard MacManus interviewed CEO of Xero (see disclosure), Rod Drury and repeated Drury’s assertion that online finance can be separated into four distinct types of markets: […]

Posted in Analysis | Tagged accy2, freeagentcentral, iac-ez, intacct, intuit, mint, myob, netsuite, pocketsmith, quickbooks, sage, sap, success factors, xero | 4 Responses

Multi-Currency – The Maelstrom Continues

Multi-Currency – The Maelstrom Continues

By Ben Kepes on February 1, 2010

Disclosure – One of my specialties is accounting software – I quote half a dozen vendors in the below post, some of whom I have past or current consulting relationships with. Full disclosure of all my industry affiliations can be seen here. A little while ago I posted discussing the recent introduction of multi-currency functionality […]

Posted in Analysis | Tagged accy2, financialforce, freeagentcentral, iac-ez, intacct, xero | 2 Responses

The First of the Acquisitions

The First of the Acquisitions

By Ben Kepes on July 6, 2009

It was only a matter of time before one of the fledgling accounting SaaS vendors sold their business either in part or in full. Only last week I was sitting down with someone in San Francisco discussing what Microsoft’s canning of Money means for online accounting – we both agreed that the next couple of […]

Posted in Small business, Strategy | Tagged accy2, heather villa, iac-ez, saas, scott myers | 3 Responses

Get Real With Pricing

Get Real With Pricing

By Ben Kepes on April 17, 2009

Since beginning my Accounting 2.0 series I’ve reviewed dozen of accounting applications from lightweight invoicing numbers through to fully fledged systems. I’ve also seen a bunch of different price point thrown into the mix – from free through to many thousands of dollars per annum. The two ends of that spectrum can be safely ignored […]

Posted in Design, Strategy | Tagged accy2, freshbooks, getballpark, iac-ez, metalab, pricing, saas, xero | 4 Responses

Creative PR – How Refreshing!

Creative PR – How Refreshing!

By Ben Kepes on April 10, 2009

I’ve long been a little dismissive of public relations – seeing it as generally little more than press release bombing of already over taxed media types. But every so often I trip across something that restores some faith. case in point a nice little PR stunt that IAC-EZ is running. IAC-EZ’s PR maven, Cindy Rakowitz […]

Posted in Marketing | Tagged cindy rakowith, iac-ez, press release, public relations, survey monkey, tax day | 1 Response

Make It Relevant for ME!

Make It Relevant for ME!

By Ben Kepes on March 24, 2009

A few weeks ago IAC-EZ (CloudAve review here) introduced state tax estimates to go along with the federal ones they already provided. At the time State taxes were limited to California, Florida, Illinois, Michigan, Texas, Virginia and Washington. Following their rapid develop and release strategy, IAC-EZ have just released a new version that includes State […]

Posted in Design, Small business | Tagged accy2, equity, federal, iac-ez, sahreholding, state, taxation | 1 Response

More Integration from those Charming Canucks

More Integration from those Charming Canucks

By Ben Kepes on February 17, 2009

I reviewed a little while ago IAC-EZ a start-up SaaS accounting offering that leverages the relatively huge and sophisticated FreshBooks customer base. Hot on the heels of that integration comes news that Clarity Accounting, another Canadian SaaS accounting company, has finished it’s integration with FreshBooks also To celebrate, those friendly FreshBooks people are offering Clarity […]

Posted in Small business, Strategy | Tagged accy2, api, bootstrap, clarity, freeagent, freshbooks, iac-ez, integration, kashflow, saas accounting, saasu, smb, sme, xero, xpenser | 2 Responses

A View from the Driver’s Seat: The Future of Business Process Software

By Guest Authors on January 21, 2009

 As part of our Accounting 2.0 series here on CloudAve, we reached out to some accounting software visionaries to give us their take on the future of accounting/business software and how the eco system would look five or ten years out. Heather Villa is co-founder of IAC-EZ (CloudAve review here) and she agreed to take […]

Posted in Design | Tagged accy2, iac-ez, saas accounting

IAC-EZ – Review

IAC-EZ – Review

By Ben Kepes on January 20, 2009

Accounting 2.0 at CloudAve In an ongoing series of reviews and analysis pieces, CloudAve will be taking a deep look into accounting software for the new world. See the other posts at this tag Introduction & Background Sporting what would have to be the least sexy SaaS accounting name yet created (), IAC-EZ is a […]

Posted in Product reviews, Small business | Tagged accy2, freshbooks, iac-ez, saas accounting | 4 Responses

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