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Browse: Home / Infographics

Infographics

The New New Metrics for Advertising: The SuperBowl Versus the Academy Awards (infographic)

The New New Metrics for Advertising: The SuperBowl Versus the Academy Awards (infographic)

By Mark Fidelman on March 2, 2012

For big brands acquiring  customers it used to be a simple formula. Create a great ad + advertise in media with a large audience of potential customers + have a call to action = sales. Brands that follow the old formula can still advertise to millions of people and have plenty of traditional brand impressions. […]

Posted in Marketing | Tagged advertising, Analytics, dachis group, erik huddleston, Infographics, metrics

The Most Influential People in Performance Marketing (infographic)

The Most Influential People in Performance Marketing (infographic)

By Mark Fidelman on November 10, 2011

The Performance Marketing industry has come under fire for a series of incidents that have tarred the industry.  An important industry that can make or break your company.  The community has a range of people from the slick evangelist to the online marketing champion.  Sometimes it’s difficult to distinguish who is who. According to the […]

Posted in Featured Posts, Marketing | Tagged impact radius, infographic, Infographics, Miscellany, performance marketing

The Secret to Virgin America’s Social Business Success (infographic comparison)

The Secret to Virgin America’s Social Business Success (infographic comparison)

By Mark Fidelman on September 29, 2011

Want to know what it might feel like if an airline actually treated its customers like friends? Not a superficial, phony performance marked by fake smiles and fake actors (think the aviation version of the Truman Show). But an airline that runs its business by listening, supporting and doing what’s best for its customers. Instead, […]

Posted in Business, Featured Posts, Marketing | Tagged enterprise 2.0, infographic, Infographics, richard branson, Social Business, social media, twitter, virgin america

Is Dell the World’s Most Social Company? (Scorecard)

Is Dell the World’s Most Social Company? (Scorecard)

By Mark Fidelman on June 2, 2011

“What the heck are you doing?” Yet the language was probably a little more colorful.  Three days after the launch of Chief Blogger Lionel Menchaca’s blog, all hell broke loose. Several people within Dell were upset with him for linking to Engadget story about exploding laptops. But Menchaca wasn’t worried about being fired.  He had […]

Posted in Business, Featured Posts | Tagged dell, enterprise 2.0, Infographics, radian6, salesforce.com, scorecard, social, Social Business, social media

Infographic: How Big Is The World Of Cloud Computing?

Infographic: How Big Is The World Of Cloud Computing?

By Krishnan Subramanian on April 30, 2011

The cloud has grown to a level that any failure in Amazon Web Services are covered in major news media including The New York Times. Enterprises are fast adopting the cloud services, both private and public clouds. The good folks at Wikibon has created an Infographic that gives an insight into how cloud computing has […]

Posted in Trends & Concepts | Tagged briefs, cloud computing, CloudComputing, infographic, Infographics, wikibon | 1 Response

The Top 30 Most Respected Venture Capitalists (infographic)

The Top 30 Most Respected Venture Capitalists (infographic)

By Mark Fidelman on February 2, 2011

A guide for Entrepreneurs There is a lot of content created by the Venture Capital community that has helped countless entrepreneurs.  In fact, one of my favorites is How Andreessen Horowitz Evaluates CEOs. I recently stumbled upon the article again and it reminded me of an article I’ve been meaning to write for my entrepreneurial […]

Posted in Entrepreneurship, Featured Posts | Tagged Andreessen Horowitz, ben horowitz, brad feld, dan rua, Entrepreneur, Entrepreneurship, Featured, first round capital, Foundry Group, grp partners, Infographics, marc andreesseen, mark suster, roelof botha, startups, vc funding, venture capital | 36 Responses

The Top 25 Hottest Mobile Game Developers (Infographic)

The Top 25 Hottest Mobile Game Developers (Infographic)

By Mark Fidelman on January 17, 2011

A Guide for Consumers and Brands Gartner estimates the Mobile Game market will reach $11.4 billion by 2014.  That’s a big number.  Compare that with 2010 Video Game  and Movie Box office receipts which have revenues of $18.58 million and $10.16 billion respectively. Mobile games are going to be an increasingly important market.  Further, as mobile […]

Posted in Application Software, Featured Posts | Tagged EA Mobile, Featured, Gameloft, India Games, Infographics, John Riccitiello, Michel Guillemot, Mikael Hed, Miscellany, Rovio Mobile, Vishal Gondal

Does Every Company Need a Robert Scoble? (infographic)

Does Every Company Need a Robert Scoble? (infographic)

By Mark Fidelman on January 5, 2011

What I learned in 2010 can be summed up in one individual Except for reading the occasional year end articles (notables include Kotadia, Maggie Fox, McAfee) I typically skip the tradition of trying to summarize an entire year in 10 bullet points. The Enterprise 2.0/Social Business space is just too dynamic with many starts, stops […]

Posted in Featured Posts, Marketing | Tagged building 43, corporate evangelist, evangelism, facebook, Featured, flickr, hutch carpenter, Infographics, Klout, Miscellany, Quora, rackspace, ray wang, Robert Scoble, scobleizer, twitter | 6 Responses

A Comprehensive Comparison Guide to Mobile Advertising Networks (Infographic)

A Comprehensive Comparison Guide to Mobile Advertising Networks (Infographic)

By Mark Fidelman on December 22, 2010

Something we’ve expected for some time now, online advertising spending has just surpassed newspaper advertising spending.  But don’t expect online advertising to maintain its lead for long.  By all accounts mobile will soon surpass online advertising spend due to the sheer numbers of App/internet enabled mobile phones that are appearing worldwide. While the matrix is […]

Posted in Mobile | Tagged 140proof, ad networks, adfonic, AdMob, advertising, buzzcity, greystripe, iad apple, Infographics, inmobi, jiwire, jumptap, kiip.me, madhouse, millennial media, Miscellany, mobfox, mojiva, navetq, velti, where.com, xad, yahoo mobile, yoc group

The Documentation Maturity Model (infographic)

The Documentation Maturity Model (infographic)

By Mark Fidelman on October 13, 2010

“How does our online documentation site stack up against other organizations?” The Documentation Maturity Model (DMM) categorizes he six types of documentation sites as we have observed through our research.  We recommend you use this guide as a resource to decide which level bests suits your company’s situation and examples on what it might look […]

Posted in Featured Posts, Trends & Concepts | Tagged decision maker, documentation, enterprise 2.0, infographic, Infographics, matrix, social | 4 Responses

ThinkPassenger Private Full Service Enterprise 2.0 Communities

ThinkPassenger Private Full Service Enterprise 2.0 Communities

By Mark Fidelman on July 9, 2010

ThinkPassenger’s red velvet rope approach is unique in the industry.  It requires corporations to shed the megaphone approach to customer messaging and to connect with their customers  one on one.  They make it exclusive, fun and rewarding to both company and participant.   It’s typically full service, private and very exclusive.  Think “privileged”.  It begins with […]

Posted in Enterprise | Tagged ariba, enterprise 2.0, Infographics, jive, lithium, Review, Strategy, thinkpassenger

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