The Schmarketing MQ
With the above picture hardly legible on purpose, let me tell you a small story. Three months ago I was contacted by Derek Singleton with a question about a poll on his company site. I liked the company, liked the site, liked the poll, so wrote a small post about it This week, Hunter Richards […]
Social Recruiting – 3 Questions Answered
One of the pressing questions surrounding social media these days is it’s applicability to recruiting and other people management processes within an organization. Specifically, there is an ethics debate around how much of the Facebook, Linkedin and Twitter data are employers allowed to discover, request and use in the hiring process. Today I see organizations […]
Influencers? You mean under the Influence?
Thanks to Zoli Erdos for the last bit to the title. I’ve gotten worked up a bit about the Influence game in general and Klout in particular, resulting in a few posts of which “Klout. Nail. Coffin. Who cares?” was the last one. This post is a bit about Klout, but not really (wouldn’t want […]
Twitter delegates the monetisation strain to its developers
On the Twitter Development Google Group, Twitter announced today that they’ll stop whitelisting. Whitelisting basically lifts an application developer’s limitation of 150 Twitter requests per hour, that mere mortals suffer from Beginning today, Twitter will no longer grant whitelisting requests. We will continue to allow whitelisting privileges for previously approved applications; however any unanswered requests […]
Get Inside the Mind of an Angel Investor
In my ongoing quest to get you good transcripts of the wonderful interviews we’ve done in the past, I present you with one amazing interview here with Tom McInerney – a friend, co-investor, former entrepreneur turned angel investor and “wizard of Oz” behind the scenes at the uber hot startup Klout. What is wonderful about […]
The Social CRM Oxymoron
The temptation was great of course, a few years back, to invent Social CRM. There was a lot of buzz about Social, social people, social companies, social employees and social customers. It wasn’t a great step from that last one to Social Customer Relationship Management. Last year I piled all that up on the Social […]
Does Every Company Need a Robert Scoble? (infographic)
What I learned in 2010 can be summed up in one individual Except for reading the occasional year end articles (notables include Kotadia, Maggie Fox, McAfee) I typically skip the tradition of trying to summarize an entire year in 10 bullet points. The Enterprise 2.0/Social Business space is just too dynamic with many starts, stops […]
