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lead scoring

The Blurry B2B Buying Process | New Breed of B2B Buyer #2

The Blurry B2B Buying Process | New Breed of B2B Buyer #2

By Joel York on May 3, 2011

The new breed of B2B buyer remains elusive throughout the B2B buying process, blurring in and out of focus and engaging directly with sales only when there is clear value to be gained.

Posted in Business, Featured Posts | Tagged b2b, b2b buyer, b2b buying process, B2B Marketing, B2B Sales, B2B Sales | B2B Marketing, Business-to-business, chaotic flow, lead score, lead scoring, marketing, saas, software as a service

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