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Browse: Home / long tail

long tail

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Google Instant makes SEO Irrelevant? Who cares?

By Guest Authors on September 8, 2010

Steve Rubel makes an the argument that Google Instant will kill SEO because: Here’s what this [Google Instant] means: no two people will see the same web. Once a single search would do the trick – and everyone saw the…

Posted in Featured Posts, Marketing, Trends & Concepts | Tagged Bob Warfield, google, Google Instant, long tail, Search engine optimization, seo, steve rubel, web 2.0, Web search engine | 3 Responses

The Benefits of Using a Reputable Vendor…

The Benefits of Using a Reputable Vendor…

By Ben Kepes on March 13, 2009

This might come across as a cheap shot but, having witnessed on lots of occasions Microsoft dismiss Google and other Web 2.0 companies perpetual beta products as risky and fickle, it was somewhat amusing to read that Microsoft is pulling the plug on its own adCenter analytics product. The Microsoft product, which sits squarely in […]

Posted in Strategy | Tagged adcenter, Analytics, google, long tail, microsoft

It’s a Numbers Game – On SaaS Uptake

It’s a Numbers Game – On SaaS Uptake

By Ben Kepes on February 11, 2009

Xero posted recently detailing the result of a customers survey looking at what accounting solutions were used prior to the move to Xero. Now all companies are entitled to do a little bit of chest-beating (last week it was KashFlow’s turn). Looking beyond the spin however builds some insights for the individual company, and the […]

Posted in Design, Small business, Strategy | Tagged desktop software, intuit, long tail, marketing, myob, saas, saas/s, saas/v, sage, xero | 5 Responses

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