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The Right and Wrong Ways To Use Scarcity in Marketing

The Right and Wrong Ways To Use Scarcity in Marketing

By Chris Yeh on July 18, 2013

Nir Eyal is one of the top minds in applying psychology to the startup world.  His posts are a must-read, and he’s also a nice guy.  My only complaint is that I foolishly went barefoot running with him and developed a foot problem that kept me on a cane for months (I had a problem […]

Posted in Entrepreneurship, Featured Posts, Marketing | Tagged facebook, Mailbox, psychology, scarcity

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