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Browse: Home / media

media

Why Socialcam Will Fail*

Why Socialcam Will Fail*

By Chris Yeh on May 4, 2012

* Yes, the title of this post is blatant linkbait. But it’s a serious topic. Over the past few days, I mentioned the topic of my post to a number of smart people in the industry, who all had the same reaction: “I don’t get Socialcam, and I want to r…

Posted in Application Software, Entrepreneurship, Featured Posts | Tagged Instagram, media, seesmic, socialcam, twitter, youtube | 2 Responses

Facebook Fan Page Impressions VS Actual Traffic to your Web Site

Facebook Fan Page Impressions VS Actual Traffic to your Web Site

By Dan Morrill on March 2, 2011

You have made the best ever Facebook fan page, and are getting just a whopping amazing amount of impressions on your posts to Facebook. All is wonderful; the audience loves you, but what about the actual click throughs? Here is what I am observing from…

Posted in Marketing | Tagged click through, facebook, fan page, fans, interaction, media, Media and Web 2.0, statistics, traffic | 2 Responses

The Benioff Coup. I Almost Got it Right

The Benioff Coup. I Almost Got it Right

By Zoli Erdos on April 7, 2010

Watching Salesforce.com CEO Marc Benioff interview Mike Arrington @ Davos in January, I predicted the Big Marc was after a new job in media.  It all felt confirmed when Benioff launched a series of posts at TechCrunch (although I suspected a fellow XXXXX blogger wrote his posts). But now it looks the other way around: […]

Posted in Just for fun | Tagged humor, marc benioff, media, salesforce.com, steve gillmor, techcrunch

6 Tips for Building Relationships with Journalists

6 Tips for Building Relationships with Journalists

By Mark Suster on March 23, 2010

File this under both Startup Adivce and Sales & Marketing Advice. I was over at Robert Scoble’s blog Sunday night reading about the “Death of the Great Startup Launch.”  I’m not 100% sure that I understood his core thesis but I *think* it was that startup events such as Demo force such a zone of secrecy […]

Posted in Entrepreneurship | Tagged Entrepreneur Advice, journalists, marketing, media, sales, social media, Startup Advice | 1 Response

Twitter is 4 today

Twitter is 4 today

By David Terrar on March 21, 2010

A few months back on the 19th of November 2009 NESTA, as part of their Silicon Valley comes to the UK  sequence of events, televised a discussion called “Social Media: A Force for Good?“.  The panel was  our very own national treasure, actor, QI master and twitterphile  Stephen Fry, Biz Stone the Founder and Chief […]

Posted in General | Tagged blogging, innovation, linkedin, marketing, media, nesta, networking, odeo, social media, Strategy, twitter, web 2.0

In Search of the Obvious – cutting through the marketing mess

In Search of the Obvious – cutting through the marketing mess

By David Terrar on February 8, 2010

When I first tweeted that Jack Trout‘s new book “In Search of the Obvious” had arrived from Amazon, my mate @euan suggested his (excellent) blog is actually easy to find.  He called it “The Obvious” because when he started writing about the application of new technology and social media in organizations, he felt that, actually, […]

Posted in Marketing | Tagged advertising, al ries, Design, jack trout, laws of marketing, marketing, marketing warfare, media, messaging, positioning, sales, Strategy

Is Video a Crock?  It's Certainly Not the New Holy Grail.  Get Off the Screen, Dudes.

Is Video a Crock? It's Certainly Not the New Holy Grail. Get Off the Screen, Dudes.

By Zoli Erdos on February 2, 2010

Many of you will recognize the title – borrowed from “Enterprise 2.0 a Crock” Dennis Howlett.  Needless to say I was quite interested in his discussion with David Terrar, who is more of an E20 fan. f Hm…hard to watch.  Dennis is too loud while David is barely audible.  I kept on turning the volume […]

Posted in General | Tagged blogging, crock, fad, media, rant, video | 9 Responses

Does a picture paint a thousand words?

Does a picture paint a thousand words?

By David Terrar on January 22, 2010

I’ve been spending a lot of time in the last few weeks thinking about the basics of presentations combined with how you get the positioning and messaging for your product right.  To help I’ve been reading Jack Trout‘s In Search of the Obvious, a marketing book which is all about making sure you focus your […]

Posted in Marketing | Tagged Business Development, marketing, media, sales, Strategy

Google's Shot at the Waterline with China

Google's Shot at the Waterline with China

By Dan Morrill on January 13, 2010

Yesterday Google dropped the biggest corporate bombshell in recent memory with the announcement that they are reviewing their operations in China following a very sophisticated cyber attack against Google and some 20 other companies (including Rack Space) that targeted intellectual property and the Chinese dissident community. This has implications that go far beyond the explosion […]

Posted in Security | Tagged business, censorship, china, dissident, google, media, operations, web 2.0 | 2 Responses

Summer Fun – Rant Redux #3

By Ben Kepes on January 5, 2010

Public relations, you gotta love it… I get releases and general communications from PR people on a daily basis. Some good, some not so good and some just plain bizarre. I thought I’d review my thoughts over the year about PR… In April I posted about the some bad experiences: A PR person (who is […]

Posted in Marketing, Strategy | Tagged media, pr, public relations | 1 Response

Does AccountingWEB get SaaS?

Does AccountingWEB get SaaS?

By David Terrar on December 4, 2009

Let me start this post by saying I’m a big fan of AccountingWEB (in the UK, I don’t particularly follow the US edition).  For the accountants in business and in practice or anyone interested in the sector it’s one of the key resources to read – they cover everything from tax to technology, but it’s […]

Posted in Analysis | Tagged #bcs09, accounting, accountingweb, businesscloud9, cloud, cloud computing, collaboration, finance, hosting, innovation, marketing, media, on-demand, online, practices, saas, sift media | 2 Responses

Build the Brand or the Business? – O2 and BT

Build the Brand or the Business? – O2 and BT

By David Terrar on November 14, 2009

When it comes to the real principles of marketing I’ve always been guided by Al Ries and Jack Trout. Their books like Positioning, Marketing Warfare, or The 22 Immutable Laws Of Marketing are essential reading. Even though some of the material is over 20 years old, it’s still perfectly valid in today’s market. Jump in […]

Posted in Marketing, Strategy | Tagged marketing, media, sales, Strategy | 1 Response

CNN Video: Cloud Computing Explained

By Krishnan Subramanian on November 4, 2009

Cloud Computing is getting more and more attention from mainstream media. CNN has posted a video on Clouds. When you are at CNN, check out John D. Sutter’s article on Cloud. The CNN video is embedded below.

Posted in General | Tagged cloud computing, media, video | 1 Response

Enterprise 2.0 San Francisco – Only Two Weeks Away, the Briefing Invites Start

By Ben Kepes on October 14, 2009

In two weeks time I’ll be winging my way across the world for the inaugural San Francisco holding of the Enterprise 2.0 conference. As is the norm before large events like this, the emails have started pouring in already asking for times for briefings on products and services to be released during the conference. In […]

Posted in General, Marketing | Tagged briefing, e2con, enterprise 2.0, media, pr | 3 Responses

Put a Filter On It, Please

Put a Filter On It, Please

By Dan Morrill on October 13, 2009

Mark Evans over on Mark Evans Tech talks about people needing to put some serious filters on their own social networking. While in general social networking amongst our friends can look like a really bad edition of the Jerry Springer Show (and even Jerry might be offended by some of the stuff out there), there […]

Posted in General | Tagged boss, facebook, fired, media, people, profile, social networking, work

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