
The Journey to the Billion Dollar Exit with ServiceMax and Emergence Capital (Video + Transcript)
Hear how Dave Yarnold, CEO of ServiceMax, in partnership with Jason Green, General Partner and Founder at Emergence Capital, navigated the challenges that every CEO faces when building a billion dollar business. Also, don’t miss out on SaaStr Annual happening in less than one month!. FULL TRANSCRIPT BELOW Dave Yarnold– CEO of ServiceMax Jason […]

One Simple Rule on When to Build a “Custom” Feature
“Custom” features … I feel this is perhaps the point founders get the worst advice of all. Especially from VCs, B2C folks, and folks that have never sold bigger deals and into the enterprise. One-off customization per se is bad. This is SaaS, not a services business. But Being paid a lot to build something […]

I Was Wrong. NPS is A Great Core Metric.
When I was a founder, I though Net Promoter Score (“NPS”) was a pretty dumb, Big Company metric. There were a bunch of things I didn’t like about it: NPS is backwards looking. It doesn’t tell you much about your prospects, the future, or your most recent customers. I wanted to see the future. […]

The Low Viral Coefficient of SaaS, And Why That’s Just Fine
We’ve talked a lot on SaaStr about how to get from $1m to $10m, $2m to $5m, $10m to $30m, etc. etc. One area we haven’t talked as much about is getting from say $100k in ARR to Initial Traction, or $1-$2m in ARR. A bit, but not as much. The reason is while I […]

What job are people hiring your product to do?
I am a product guy, dating back to my days as a design student at Stanford. I’ve been a fan of Clay Christensen ever since “The Innovator’s Dilemma,” and even interviewed him for the student newspaper when I was a Harvard Business School student. Which is why I’m shocked that I hadn’t heard of Clay’s […]

Crappy Product + Great Market = Success
Before you build your insanely great product, find your great market.
Engineers, Designers and Product Managers – A Point of View
The “awesome triangle” that builds products consists of engineers, product managers and product designers. Here is a view of how each of the corners sees the other. Your comments, please…

Adding Value (and Product) to Inventory
The number of SaaS accounting offerings out there is growing by the day already the CloudAve AccountingThread runs to well over a dozen product reviews (as well as a bunch of guest posts and analysis pieces – check it out here). Despite this impressive showing, and perhaps indicative of the fact that the vendors are […]