
Thinking About Creating an eBook, Look at this Infographic First
Aptara and Scott Abel (Content Wrangler) have created this interesting infographic on the state of the eBook publishing space. As more and more content goes digital, it will be crucial to understand how to leverage eBooks and similar forms … Continue reading →

It’s Not Your Product, Your Documentation Just Sucks
Do we really have to wade through your 400 page text-based manual you’ve posted online in order to find out why an error keeps us from using your software? Worse, when we finally find the answer it’s incomplete. So what do we do? A Google search and find the answer elsewhere. Really? Aren’t we done […]

Are Content Strategists the Next Corporate Rock Stars? (Visuals)
Content Strategy is an emerging field with immense possibilities for business. Similar to its Marketing cousin, content strategy seeks to position the right content with the right user experience at the right time for its intended audience. The difference however, is that content strategy is less about advertising and more about revealing your product’s […]

The Most Influential Technical Communicator Bloggers
The Technical Communicator community has many influential bloggers. Yet for an industry known for its communication skills, we were surprised by the lack of social media experience even among the elite. Astonishing, given the nature of the industry. I suspect that will change as Technical Communicators become more comfortable with today’s communication tools. In compiling […]