When Google errs: A cautionary tale of great power
Update 4/28/15: Based on comments in response to this post, I did further research into the history of the cxotalk.com domain that I recently purchased. Based on many spam backlinks, there is no doubt this site had a bad history before my purchase. This leads to several conclusions: Before purchasing any domain at auction, be […]
Why WordPress ISN’T A Good Choice For Your Website (Really?)
Last month I did a guest article for Jemima Gibbons monthly newsletter on Freshbusinessthinking.com about Social Media Monitoring and Analytics. In that same newsletter Nikki Pilkington argued why WordPress is a good choice for your website. I decided I wanted to argue, passionately, the opposite, and my article has just been published there this month. […]
Purchasing influence, followers and popularity
Over on Techcrunch they have a message about using Amazon Mechanical Turk to help a person raise their influence, followers, or general popularity. Unfortunately most of the conversation centers on Quora, which is an awesome question answer system (until it exploded in popularity) that gave people an indirect link to people who were actually doing […]
Google Instant makes SEO Irrelevant? Who cares?
Steve Rubel makes an the argument that Google Instant will kill SEO because: Here’s what this [Google Instant] means: no two people will see the same web. Once a single search would do the trick – and everyone saw the…
Yes, Content Trumps SEO & Links But Get Your Technical House In Order
Bob Warfield, a fellow Enterprise Irregular writes a great post about how superior content trumps SEO and links as a means of driving traffic: For marketing, content trumps SEO and links back to your site. That’s not to say there is no value in SEO or links, just that if you have to choose or […]
Observations on my own Startup
Starting a company is a hard thing to do, you will make mistakes, you will have wins, and you will have your good days and your bad days. Over the last year I have been working on my startup to take it to the next level, crossing the 40,000 a year gross line might seem […]
Blogging Those Tweets? Get Rid of the Nofollows
A regular habit I have is to blog My Ten Favorite Tweets for each week. These are my own tweets, and they mostly contain links to interesting things during the past seven days. One thing I’ve always liked is that I can give “link credit” to the sites that I include in these weekly posts. […]
Use Your Company Blog to Catch Search Term Typos
If your company or product name can be misspelled, this is for you. At Spigit, a prospective customer related this to us recently. A few months ago, they had heard of Spigit in one of the usual ways – reading, word of mouth, etc. At some point, they decided to learn more. It probably went […]
The Problem with URL Shorteners: ow.ly Server Errors
If you currently click on a ow.ly shortened URL you will be shown a server error page at ow.ly – not the URL you or the publisher intended you to see. Proponents of these services have so far ignored the main problem; trusting a third party. I guess they see the problem now when potential visitors to their […]
Inbound Marketing, Sales & Customer Advocacy
Connecting the dots is the tagline on my personal blog, for a good reason: I enjoy reading individual pieces and discovering the common theme in them. Such two articles are a guest post on CloudAve by a practicing SaaS CEO, Julian Shakespeare Stone: To Sell or Not To Sell, and Rick Burnes’s piece @ HubSpot […]
